Articles about advertisements

That one weird trick fails: Google binned 780 million ads last year

Google blocked 780 million malicious and annoying advertisements last year, up from 256 million in 2014. The company says it has destroyed more than 10,000 sites foisting software like download wrappers, which install adware and the like. This, it says, reduced the total unwanted downloads through Google ads by 99 percent. …
Darren Pauli, 22 Jan 2016

Choc Factory sends website app pluggers to page two mobile cesspit

Google is demoting mobile websites with full screen app advertisements possibly consigning it to the cesspit of the internet that is search result page 2. The move will target websites that splash large ads plugging an app with little close buttons that are hard to tap with fat fingers. Choc Factory engineer Daniel Bathgate …
Darren Pauli, 2 Sep 2015

FTC to DirecTV: No more lies! Tell viewers what you really charge

US watchdog the FTC is taking DirecTV direct to court, alleging the satellite TV biz fooled Americans over the true cost of its service. The commission claims California-based DirecTV did not clearly explain to subscribers that it raised the prices on its two-year package after the first twelve months. "DirecTV misled …
Shaun Nichols, 11 Mar 2015
The Register breaking news

Google eyeballs to track Tivo watchers

Google has inked a deal with digital video recorder (DVR) outfit Tivo that lets the search firm snoop on audience numbers as a way of fueling its TV advertising business. Tivo said the agreement allows the Google TV Ads platform to draw anonymous "second-by-second" DVR viewing data from all Tivo subscribers using standalone …
Austin Modine, 25 Nov 2009
The Register breaking news

YouTube tests skippable pre-roll ads

Google has begun testing pre-roll advertisements that users can freely skip in a select number of videos on YouTube. For an indefinite period of time, a small sample of videos on the website will now include a "skip this ad" button that ditches the pre-roll pitch completely. On the surface it seems a rather half-baked scheme …
Austin Modine, 11 Nov 2009
The Register breaking news

Twitter 'leaves door open' for targeted ads

Earlier this year, Twitter co-founder Biz Stone said there are "no people at Twitter who know anything about advertising." But apparently, they're hiring. The micro-blogging website has updated its terms of service to allow Twitter and its partners to target ads based on Tweets, searches, and other information users provide. …
Austin Modine, 12 Sep 2009
The Register breaking news

Google behavioral ads scare US lawmakers

US lawmakers have been itching for a good excuse to slap mandatory security guidelines on online behavioral ad targeting schemes, and apparently, they've found it. Google's new plan introduced Wednesday to track individual users' browser history to target ads was just the ticket for Democrat Rep. Rich Boucher, the newly-minted …
Austin Modine, 12 Mar 2009
The Register breaking news

Feds demand Obama scam ads crackdown

US federal regulators are telling online advertisers like Google and Facebook to crack down on scam artists that are promising users a personal slice of Obama's $787bn economic stimulus package. Fraudster ads and emails have mushroomed in recent weeks tempting debt-laden patsies with the quick fix of "free" stimulus grant …
Austin Modine, 5 Mar 2009
The Register breaking news

How the Google stole Christmas

When Google unloaded the world's largest collection of desktop search ads onto the Apple iPhone, it didn't ask advertisers for their approval. It just unloaded, happily collecting the extra revenue. As iPhonies began clicking on those ads, advertisers were obliged to pay for them - whether they were interested in mobile clicks …
Cade Metz, 12 Jan 2009
The Register breaking news

Google spews desktop ads onto Satan, Jesus Phones

Google is now spewing desktop text and image ads directly onto the Apple iPhone and the T-Mobile G1, an unattractive and uninspiring piece of plastic that runs Google's open source Android OS. This morning, with a post to the official Google Mobile Blog, Mountain View Oompah Loompah Alexandra Kenin told desktop-minded AdWords …
Cade Metz, 8 Dec 2008
The Register breaking news

YouTube offers full-length shows

YouTube is now offering full-length television shows (legally) as part of an agreement with the US broadcast giant CBS. The internet video site will first host somewhat dated content for US viewers such as select episodes of Beverly Hills 90210, the original series of Star Trek, MacGyver, as well as some fare from this current …
Austin Modine, 13 Oct 2008
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Big TV flips ad blockers the bird

At Hulu - the ad-driven streaming video site cooked up by media giants NBC and News Corp. - you can watch mainstream feature films and big-name TV shows without paying a penny. But you aren't welcome if you've installed an ad blocker. Roughly a month ago, Hulu began serving this message to any user who dares equip their …
Cade Metz, 19 Jun 2008
The Register breaking news

Network Solutions hijacks customer sub-domains for ad fest

Shameless domain registrar and web hoster Network Solutions is hijacking its customers' sub-domains, filling these pilfered pages with a sea of money-making ad links. And you can guess where the money goes. Earlier this week, a man named Win Betteridge told TechCrunch that Network Solutions pulled this clever little trick …
Cade Metz, 11 Apr 2008
The Register breaking news

Bluetooth's coming home

Footy fans at a number of clubs will soon be able to enjoy adverts downloaded direct to their mobile phones over a Bluetooth connection, courtesy of promotional company Bluepod. Fans at Blackburn Rovers, Birmingham City, West Ham, Portsmouth, Wigan Athletic, Wolves, and Celtic will be able to opt in to receive transmissions, …
Bill Ray, 11 Jan 2008

Extraordinary popular delusions and the madness of in-game ads analysts

Many video game industry analysts and corporate star-gazers have extravagant hopes for in-game advertising, but a peek into the horse's mouth would indicate otherwise. According to Electronic Arts chief John Riccitiello, in-game ads currently account for less than one per cent of EA's revenue - and won't become a key source of …
Austin Modine, 1 Dec 2007
The Register breaking news

Google punts ads on the move

Google has expanded its AdWord product to mobiles, allowing creators of mobile content to embed Google advertisements into their pages and receive revenue on click-throughs. But advertisers expecting a desktop browser may be disappointed when their beautiful landing page is rendered on a two inch screen. Advertisers pay for …
Bill Ray, 18 Sep 2007

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