Apple's Car is Project Titan

Now. About the electric car that Apple never made? Oh, yeah.

Reports earlier this spring suggested that Apple had revised its plans for "Project Titan" and would focus on developing embedded self-driving software instead of an electric car. Bloomberg now reports Apple has hired QNX co-founder Dan Dodge to beef up its efforts. The embedded OS company was founded in 1982 and acquired by BlackBerry in 2009. Apple has set up shop opposite QNX and appears to be hiring aggressively, according to one local report.

Apple’s R&D spending as a proportion of its income has rocketed, with some $10bn earmarked for 2016.




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