OnePlus: No more rationing

Budget phone star OnePlus is discarding the rationing system that has infuriated wannabe buyers for two years.

Creating scarcity in a world of ubiquity originally helped put OnePlus on the map. But the Shenzhen outfit's third flagship OnePlus mobile phone launches on June 14, with immediate availability, and no invitation is required.

OnePlus "un-rationed" its X and Two models back in January. It has also expanded its distribution with Amazon in the UK. ®

Biting the hand that feeds IT © 1998–2018