Google pumps $60m into music company Kobalt

Every little helps in protecting Macca's froggy royalties

Frog on dime, credit Rittmeyer et al, journal PlosONE

Google Ventures has pumped $60m (£39m) into London-based music tech company Kobalt Music, which helps publishers keep tabs on streaming services such as Spotify.

The company has already received a stake from Michael Dell's private investment firm MSD Capital, with the latest funding adding to the princely sum of $66m (£43m) previously raised.

The latest cash injection will be used to support Kobalt’s tech suite which collects and reports music royalties across the world. Kobalt charges an admin fee for access to its data-tracking tools.

The company has posted growth of 40 per cent over the last few years, attributing recent expansion to streaming sites such as Spotify.

It has more than 8,000 songwriters and 500 publishing companies on its books worldwide. These include Sir Paul McCartney (please say you remember "We All Stand Together" by Big Macca and the Frog Chorus), Beck, Foo Fighters, Kelly Clarkson and Maroon 5.

Willard Ahdritz, Kobalt founder, said the company aims to "increase trust between the music and technology industries".

Bill Maris, managing partner at Google Ventures, said: “The music industry is going through dynamic changes all around the world, and Kobalt will be instrumental in shaping its future positively for all constituents, starting with artists."

Google Ventures is best known for its investments in Silicon Valley start-ups, having chucked $258m in funding at Uber in 2013. ®

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