Blimp and you'll miss it – Monster.com CEO breaks world record

Jeff Taylor, CEO of online recruitment outfit Monster.com, water-skied 3.3 miles behind the Monster.com blimp to break the current 1.5 mile record set by Virgin CEO Richard Branson. The dotcom e-ntrepreneur's aquatic Webbed feat behind Monsters.com's airship, Trump was one of only five blimp water-skiing stunts ever performed. Apparently. In 1994, Branson successfully water-skied behind the Virgin blimp while filming an episode of Baywatch. Coo, what some people will do for publicity. According to Weblore, Branson issued a written challenge to Taylor to see if he had the bottle to water-ski behind a blimp. Taylor, "known for his adventurous streak and thirst for competition", according to a Monster.com statement, took up the challenge. "Water-skiing behind Trump was exhilarating, and having Branson's record to break made it even more so," said a damp Taylor. Branson has already congratulated Taylor and challenged him to a "blimp-to-blimp" race in June. Taylor has accepted the challenge. Fearless Taylor runs one of the few e-commerce outfits to make any money, according to Monster's PR. Last year global turnover was $151.6 million and profit in Q4 1999 was $7.7 million. So perhaps Taylor should issue the ultimate challenge to the heads of the world's dotcoms: to see if any of them can make any money...or would that be just too difficult. ® There are pictures of Taylor water-skiing behind his trumping blimp. You can check it our here.