Articles about youtube

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All that free music on YouTube is good for you, Google tells music biz

Google wants you to believe that free music on YouTube doesn't deter people from paying for the same music somewhere else. Pull the other one, it's got bells on, the music industry has replied. Google commissioned RBB Economics to produce a report, which we've seen in full, examining the effect of cannibalisation on paid music …
Andrew Orlowski, 12 May 2017

That YouTube ad boycott had square-root of sod-all effect on Google's insane cash machine

Google's parent company Alphabet has enjoyed a bumper start to the year, raking in more and more ad cash, sinking dosh into hobby projects, and generally having a great time. You can hate on the cloud monster all you like, but life is good in the Googleplex at the moment. For the three months to March 31, its first quarter of …
Shaun Nichols, 28 Apr 2017
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Burger King's 'OK Google' sad ad saga somehow gets worse

Fast food chain Burger King is doubling down on an ad campaign designed to activate the Google Home appliance, even as Google and the public at large object. The 15‑second ad features an actor who says, "OK Google, what is the Whopper burger?" in an attempt to force the Google Home devices of viewers to navigate to the …
Shaun Nichols, 13 Apr 2017
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Graffiti 'dying out' as kids dump spray cans for Instagram, Twitter etc

Young artists are putting down their spray cans for smartphones, and causing graffiti art to die off as a result. This according to researchers at Manchester Metropolitan University in England, who said that as Instagram and YouTube have become more popular methods to share art, fewer young people are taking to the streets to …
Shaun Nichols, 7 Apr 2017

Teenagers think Doritos are cooler than Apple

A Google-sponsored study into how teenagers view brands has some bad news for tech companies desperately wanting to be cool. While YouTube takes the (dubious) prize by a considerable margin, Apple lags behind junk food favourites Doritos and Oreos, "the world's favourite cookie". Android emerges ahead of Beats by Dre, for …
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Google pulls Hezbollah YouTube channel after we told them about the drone ads

Until just minutes before we hit publish on this story, Google was using a YouTube channel run by a fan of Hezbollah to promote potentially lethal drones. Despite a backlash from advertisers, Amazon, Adobe and Google were among the tech titans advertising on the now-shuttered "Party of Allah"* YouTube channel – which we …
Andrew Orlowski, 24 Mar 2017
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As ad boycott picks up pace, Google knows it doesn't have to worry

Analysis Several US-based advertisers have now suspended their advertising with YouTube, following over 200 pull-outs in the UK and Europe. Google had run big brand advertising on hate videos including jihadist groups. Johnson & Johnson, Verizon, AT&T are the latest to hit pause, or withdraw ad budgets from YouTube altogether. AT&T is …
Andrew Orlowski, 23 Mar 2017
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Google's stock rating downgraded as YouTube ad boycott contagion goes global

Google has responded to a contagious YouTube advertising boycott which yesterday prompted a downgrade on Wall Street. Pivotal Research Group downgraded Alphabet shares from "Buy" to "Hold" based on its response to the boycott, which now includes more than 200 big brands, as well as public sector ad spending. Marks & Spencer …
Andrew Orlowski, 21 Mar 2017
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Google promises policy review after several big brands pull YouTube ads

Google has promised a review of its ad policy on YouTube after a backlash from blue-chip advertisers. It follows a series of reports by The Times demonstrating big brand ads running over content that breaches YouTube guidelines, such as jihadist videos and other inflammatory or racist material. French advertising giant Havas " …
Andrew Orlowski, 20 Mar 2017
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Gov.UK pulls plug on its YouTube ads amid extremism concerns

The British government has suspended its ads from YouTube amid concerns the content is appearing against "inappropriate" material. A Cabinet Office spokeswoman said: “We have placed a temporary restriction on our YouTube advertising pending reassurances from Google that government messages can be delivered in a safe and …
Kat Hall, 17 Mar 2017
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YouTube TV will be huge. Apple must respond

When the world’s largest online silo of video content decides to come out and launch its own TV subscription service, including sought after live sports content, it’s not just the traditional pay TV industry which should be concerned, but the streaming giants too. YouTube TV is here and Apple has to return fire. YouTube’s much …
Faultline, 6 Mar 2017
The Royal Courts of Justice in London

Vice News YouTube video commenter set for retrial over 'menacing' posts

A man under police surveillance who was cleared of criminal offences after leaving unpleasant comments on YouTube will be tried again after the Director of Public Prosecutions got his acquittal overturned. Kingsley Anthony Smith, a 19-year-old of Woodbridge Close, Luton, was cleared of four charges of breaking Section 127 of …
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ISIS videos, adtech, and the 'smartest guys in the room' (Google)

Special Report Google's ad blacklists, intended to stop big brand advertisements running over YouTube terror videos, aren’t working. In 2014, Newsnight reported that the taxpayer was paying for ads to run alongside beheadings. Three years on, The Times notes that after promising advertisers their ads wouldn't run against certain content, …
Andrew Orlowski, 10 Feb 2017
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Is Google using YouTube to put one over on Samsung?

A curious story appeared overnight, one that made Samsung look very foolish. According to anti-copyright activist and blogger Mike Masnick, Google's YouTube had received a copyright takedown notice from Samsung requesting that game videos featuring the Samsung Note 7 as a weapon be removed. A few hours later the video was …
Andrew Orlowski, 24 Oct 2016
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EU's YouTube filter plan was revised '37 times'

The European Union's plan to get YouTube clean up its act – the proposed updates to copyright for the Digital Single Market – went through 37 revisions before emerging earlier this month: and the movie chiefs were nervous. Wiggin’s partner and Brussels chief Ted Shapiro lifted the lid on the backroom wrangling that led to the …
Andrew Orlowski, 30 Sep 2016
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Google launches peer-to-peer YouTube vid sharing, only in India

Google's decided that India needs its very own YouTube, so has cooked up something called “YouTube Go” that permits peer-to-peer video sharing. Details of the new app are sketchy, but the bits aimed at India are the ability to preview videos before downloading them and advance warning of file sizes. Vids can be saved to a …
Simon Sharwood, 28 Sep 2016

Daddy, what's 'P2P file sharing'?

So long peer-to-peers, and farewell dodgy file lockers: young music fans now steal their music straight from YouTube instead. Research from the International Federation of the Phonographic Industry (IFPI), the global body for the recording industry, finds that 49 per cent of 16-to-24s use streaming rippers, overtaking …
Andrew Orlowski, 13 Sep 2016
Street musician busks for coins. Photo by Shutterstock

Spotify, YouTube pay musicians with ever-shrinking buttons

Digital music is a loss leader for tech giants, driving traffic to other parts of the plantation as they harvest personal data. But it’s creators who are carrying the loss. “Leaked” Spotify numbers suggest its maintaining an audience lead over Apple in the digital streaming business - but only by giving the music away for …
Andrew Orlowski, 12 Jul 2016

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