Articles about adsense

The Register breaking news

Google unveils one ad server to rule them all

Google has unveiled a new ad serving platform for internet publishers, merging the platform it acquired from DoubleClick in 2008 with its native Google Ad Manager. Mountain View will now offer a single ad serving platform known as DoubleClick for Publishers, or DFP. "We see an opportunity to improve ad serving even further by …
Cade Metz, 23 Feb 2010
The Register breaking news

Google behavioral ad targeter is a Smart Ass

Google is handling its interest-based advertising behavioral ad targeting from a custom-built ad server known internally as Smart Ass, or smart ad serving system. According to a former Google employee, the system was under development as far back as 2006, and a second person with knowledge of the server says it was deployed …
Cade Metz, 2 Feb 2010
The Register breaking news

Google to blight smartphones with big ads

Larger, more annoying advertisements will soon be invading the web through your smartphone, courtesy Google's latest update to its AdSense business. The Mountain View Chocolate Factory said Monday it's letting mobile publishers conjure bigger ads to capitalize on the improved browsing capabilities of high-end smartphones. …
Austin Modine, 6 Oct 2009
The Register breaking news

Google brings (Ad)Sense to mobiles

Google has announced an open beta of its AdSense for Mobile Applications platform - allowing developers of Android and iPhone applications to embed advertising from Google into their apps and get paid for it. Google isn't the first to push in-application advertising; AdMob does very nicely on the iPhone platform and various …
Bill Ray, 25 Jun 2009
The Register breaking news

Google recaptures $761 from Facebook nemesis

After it was successfully sued in small claims court by a man who says he invented Facebook, Google has appealed the decision, returned to court, and persuaded a judge to return its $761. In March, famous Facebook nemesis Aaron Greenspan sued Google in a North California court, claiming that Google terminated his AdSense …
Cade Metz, 11 Jun 2009
The Register breaking news

Google suffers international outages, slowdowns

Updated Earlier today, web users across the globe were reporting outages on myriad Google services, including Gmail, Google News, Google Docs, Google Calendar, Google Analytics, Google Maps, Google AdSense, and Google Search. Google has acknowledged the problem and says it has now been solved, blaming the traffic slowdown on a routing …
Cade Metz, 14 May 2009
The Register breaking news

Google plugs your surf history into ad money machine

Google has unleashed a new behavioral ad targeting scheme onto YouTube and partner sites in its AdSense advertising network - though it has carefully avoided the term behavioral ad targeting. Google prefers "interest-based advertising." Whatever you call it, YouTube and AdSense sites are now showing ads to websurfers based on …
Cade Metz, 11 Mar 2009
The Register breaking news

Facebook nemesis sues Google (and wins)

After claiming he invented Facebook, Aaron Greenspan now says he has successfully sued Google. At a Northern California court earlier this week, Mark Zuckerberg's ex-Harvard classmate won $761 from the world's largest ad broker. Greenspan made headlines back in the fall of 2007 and the spring of 2008 after claiming that he …
Cade Metz, 7 Mar 2009
The Register breaking news

Google expands ad empire with expandable ads

Google is now serving expandable display ads onto partner websites in its AdSense content network. But it's taking the tasteful route. Unlike so many others, these expandable ads won't consume your browser unless you ask them to. With a blog post late yesterday afternoon, the Mountain View Chocolate Factory introduced …
Cade Metz, 6 Mar 2009
The Register breaking news

Google faces post-Fleetwood Mac comedown

Fail and You America loves its ballin'. Walk into the shop, ice around your neck, and twist off a hand full of cabbage to buy things - not out of necessity, but out of the joy of buying things. You would think that a publicly-traded company that's rolling in cheddar would be able to exercise some self-restraint, especially a company …
Ted Dziuba, 9 Feb 2009
The Register breaking news

Google flaunts Meltdown-proofiness

After another spin of that big dial on its top-secret money machine, Google hit $5.7bn in revenues during the fourth quarter, an 18 per cent increase from a year ago. As advertised, Mountain View is Meltdown-proof. Profits were down significantly, dropping 68 per cent to $382 million. But if you exclude $1.09bn in impairment …
Cade Metz, 22 Jan 2009
The Register breaking news

Google - the world's first firewalled monopoly

Antitrust 2.0 Why did Google leave outgoing Yahoo! chief executive Jerry Yang heartbroken at the search engine altar? If you believe the words chief ad broker and CEO Eric Schmidt funneled through The New York Times, Google chafed at the prospect of winning a Department of Justice (DoJ) antitrust suit. "We canceled the deal with about one …
Cade Metz, 20 Nov 2008
The Register breaking news

World's largest ad broker targets web games

In its continued struggle to duplicate the worldwide dominance of its text-based advertising biz, Google has launched a long expected program for slapping ads onto Web-based Flash games. Naturally, "AdSense for Games" is billed as a beta. Google gobbled game ad outfit Adscape Media in February 2007, and this morning, the, um, …
Cade Metz, 8 Oct 2008
The Register breaking news

Google to DoJ: The clock is ticking

When government regulators come knocking, businesses usually make with the "Yes, sirs" and the "Thank you very much, sirs," attempting a bit of the old boardroom charm to make the probing process go easy. Then there's Google, which actually gives the US Justice Department a three and a half month deadline to review its …
Austin Modine, 18 Sep 2008
The Register breaking news

Google murders second Anonymous AdSense account

Exclusive Google has shutdown the AdSense account of another anti-Scientology site. Three months after cutting off all ads served to Enturbulation, a site dedicated to promoting activism against the Church of Scientology and all its related organizations, Google has done the same with a similar site known as Epic Anonymous. Earlier …
Cade Metz, 15 Aug 2008
The Register breaking news

Google kills Anonymous AdSense account

Exclusive Google has murdered the AdSense account run by one of the web's most influential anti-Scientology sites. Yesterday, the search giant cut off all ads served to Enturbulation, a fledgling site dedicated to promoting activism against the Church of Scientology and all its related organizations. This could have something do with …
Cade Metz, 14 May 2008
The Register breaking news

Google and Yahoo! 'move closer' to ad wedlock

Microhoo Pleased with its test of Google's ad engine, Yahoo! is considering a more extensive partnership with its search rival/large weapon against Microsoft. Citing "people familiar with the matter," The Wall Street Journal reports that Yahoo! has "moved closer to outsourcing its search advertising to Google." According to the these …
Cade Metz, 17 Apr 2008
The Register breaking news

When Google's content network lacks content

Just how much money does Google make from so-called "domain parkers" - those clever characters who populate countless web pages with nothing but advertising? Judging from a recent legal attack on a small army of these clever characters, Eric Schmidt and his minions make far more than they'd like the world to know. Earlier …
Cade Metz, 8 Feb 2008

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