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Articles about Content Strategy

Netflix dares UK freetards: Watch new Breaking Bad NOW or torrent it?

Video-on-demand service Netflix will give viewers on both sides of the Atlantic near instant access to one of the most anticipated TV drama climaxes: the final episodes of Breaking Bad. Streaming the brand new, hotly awaited programmes to UK fans within hours of their premiere in America is seen as an industry first and a clear …
Andrew Orlowski, 12 Aug 2013
The Register breaking news

Yahoo! unveils third leg for managing mobile content

Yahoo! sprouted the third leg of its mobile content strategy today, with the surprise launch of onePlace, an application that aggregates and filters users' content desires. onePlace lines up with oneSearch and the recently launched oneConnect to form the vendor's three legged stool for milking the mobile market. Marco Boerries …
Joe Fay, 04 Mar 2008
The Register breaking news

NBNCo loses lynchpin exec

NBN Co’s third foundation employee Tim Smeallie, the architect of the cornerstone Telstra network deal, is leaving the carrier. Smeallie, the carrier's head of commercial strategy, will leave NBN Co in mid-May. The high profile departure comes as the national network moves from planning to execution and operation. Last month …
LG 55LM960V Cinema 3D LED Smart TV

LG, Samsung, Sony: Smutty Smart TV apps turn us off

The adult entertainment industry is having a hard time convincing a number of TV manufacturers to cut it some slack. LG, Samsung and Sony, to name a few, have all steered clear of implementing filthy Smart TV apps and wish to keep their respective hands clean for now. It's not all bad news though, the less prudish of the panel- …
Caleb Cox, 25 Jul 2012
The Register breaking news

AOL foresees long-spooned rush to sup with 'Project Devil'

AOL still believes there's money to be made in local journalism, while revealing that they are shelling out big bucks - $40.9million projected for this year - to keep on names from the media outfits they've bought up including Huffington Post and Techcrunch. Their strategy hasn't been an unreserved success with net revenues for …
Team Register, 02 Nov 2011
The Register breaking news

AOL loses senior flack Marty Moe for personal reasons

AOL’s senior communications veep Marty Moe has quit the company. Moe first joined the now-struggling internet firm back in 2001. He headed up AOL’s news and information group for its content unit before handing in his resignation yesterday. Ex-Googler David Eun, who recently joined AOL as the company’s content strategy boss, …
Kelly Fiveash, 24 Aug 2010
The Register breaking news

Why GM slammed the brakes on its $10m Facebook ads

In the week that Facebook finally went public, General Motors has axed its paid-for advertising on Mark Zuckerberg's social network. GM said today that it was still going to have a Facebook page and everything, but it wasn't going to buy any more ads because they just aren't shifting enough cars. It reportedly spent $10m on the …
The Register breaking news

Beeb creates new global iPlayer post

The Worldwide wing of the BBC has hired Mark Smith as its global iPlayer launch director, in its latest attempt to get its video-on-demand service off the ground outside the UK. That plan is scheduled for next year, but it needs approval first. So Smith’s job is presumably to push for approval of the overseas extension. The …
Kelly Fiveash, 10 Sep 2010

RM boss says school's out forever

RM yesterday announced that its head teacher honcho has resigned after more than 25 years with the computer supplier. The firm, which specialises in software, services and systems for the UK education market, said that chief executive Tim Pearson will step down from his role to be replaced by current group managing director …
Kelly Fiveash, 10 Jun 2008
The Register breaking news

BBC tells ISPs to get stuffed

Relationships between the BBC and internet industry have plunged to an all-time low, after the BBC's internet chief Ashley Highfield used a blog post yesterday to tell ISPs to get stuffed - and even threatened to name and shame them. The cost of carrying iPlayer traffic has been a sore point for ISPs, who must absorb steeply …
Andrew Orlowski, 03 Apr 2008
The Register breaking news

Microsoft takes hatchet to YouTube clone

Microsoft plans to "significantly scale back" its Soapbox service, the would-be YouTube challenger it launched in 2006. Whatever that means. Speaking with Cnet, Microsoft vice president Erik Jorgensen said that Soapbox's YouTube-like user-generated video setup is just too expensive considering the state of the economy. But he …
Cade Metz, 17 Jun 2009
The Register breaking news

BBC vs ISPs: Readers blame monkey, organ grinder escapes

At last, something that will cheer up Ofcom chief Ed Richards and the BBC's Ashley Highfield. You'll recall that on Wednesday, Highfield posted out a "Screw You" to the ISP business - refusing to help pay the spiraling costs of distributing the Beeb's iPlayer content. Don't rely on us to build a content network, he suggested. …
Andrew Orlowski, 07 Apr 2008
The Register breaking news

We will block Napster at source – Sony exec

If the Recording Industry Association of America doesn't zap Napster, Sony certainly will. At least that's what Sony Pictures Entertainment US senior VP Steve Heckler told attendees at the Americas Conference on Information Systems 2000 this past weekend. "The [music] industry will take whatever steps it needs to protect …
Tony Smith, 23 Aug 2000
The Register breaking news

Jakob Nielsen on usability and Intranets

Jakob Nielsen, Ph.D. is a man that knows how to make a web site work - he holds more than 50 patents on web usability and a reputation for being the defining voice on web usability. With a background running from VP of research at Apple to distinguished Engineer at Sun, he currently preaches the usability mantra from his …
IT-Analysis, 09 Dec 2001