Articles about Atmos

IDC on marketscape mayhem: EMC asked us to ignore Atmos

Following our comment on its marketscape on Friday, analyst IDC has explained that EMC had asked it to include its new ECS product in the object storage marketscape, thus requiring the analyst to ignore Atmos. The 2014 marketscape chart showed EMC’s relative market share much diminished compared to the 2013 chart. We said on …
Chris Mellor, 13 Jan 2015
Vintage Denon PMA 7000 Z amplifier from 1975

Denon delivers low-cost DTS:X AV kit. Finally Dolby Atmos gets some competition

Breaking Fad Last week, amid the playboy splendour and shabby chic that is Monte Carlo, two giants of the AV and Hi-Fi world were busy putting a glam new spin on the latest audio tech. Sibling brands Denon and Marantz took the wraps off a slew of cutting edge audio components at an impressive dealer product showcase. Vintage Denon PMA 7000 …
Steve May, 12 Jun 2015
Harman Kardon vintage advert 1957

Is living with Dolby Atmos worth the faff?

Breaking Fad I confess, I came to the home debut of Dolby Atmos spluttering with enthusiasm. Some of the best movie audio I’ve ever heard has been in Dolby Atmos equipped theatres and early demonstrations of the domestic version seemed tantalisingly authentic. My stereocilia positively craved this revolutionary, object-based sound system. …
Steve May, 16 Oct 2014
Dolby UK demo listening room with Atmos enabled speakers

Dolby Atmos is coming home and it sounds amazing

Breaking Fad Can Dolby Atmos save the beleaguered home cinema business? With sales of AV receivers tanking, makers of multichannel home theatre receivers are banking on the latest in surround sound technology to rekindle interest. Pioneer LaserDisc advertisement Remember the days when two speakers would keep movie buffs happy in the home? …
Steve May, 13 Aug 2014
Photo by Hugo Glendinning: Ibsen's Ghosts – Almeida Theatre Production

For one night only – Ibsen classic gets the Dolby Atmos treatment

The last time I sat in Dolby’s private Atmos theatre in London, I was treated to the audiovisual feast that is X-Men: Days of Future Past. This time around, the production values are very different. Photo by Hugo Glendinning: Ibsen's Ghosts – Almeida Theatre Production Lesley Manville (Helene Alving) and Jack Lowden (Oswald …
Bob Dormon, 23 Jun 2014
EMC Atmos

Atmos: Give us your tired, your poor... Heck, our cloud will even take that S3 app

EMC has launched a hat-trick of Atmos updates: new hardware, new software and new interfaces. The system holds 33 per cent more data, chews through it more quickly and provides more and faster ways of getting to it. Potential customers can try Atmos software out using a virtual edition running on any VMware-certified storage. …
Chris Mellor, 13 Dec 2012

OpenStack wranglers release Atmos-on-a-budget object store

Software-defined storage company SwiftStack has announced the general availability of its OpenStack-based object store, and claims it already has "multiple petabytes" under management. The company announced the general availability of its software on Tuesday, and hopes that the management and controller features it has added to …
Jack Clark, 23 Jul 2013

EMC: Atmos CAN mix an excellent cloudy cocktail

It seems EMC thinks Nirvanix's marketing veep Steve Zivanic has got it wrong on Atmos. He put forward some opinions about EMC's Atmos which Hopkinton rebuts vigorously. Zivanic said: "Atmos nodes all have to be at the same exact code level in order to replicate data. If attempting to federate an Atmos private cloud with an …
Chris Mellor, 31 May 2012
Cirrus clouds

Private cloud user in dialogue with Atmos, el Reg facilitating

Atmos user Michael Roney identified some difficulties he was having with an Atmos array on an EMC community website, saying he wanted to do ordinary-seeming things but couldn't. EMC has responded, saying he is trying to do things that are rarely, if ever done. Atmos is EMC's object storage system for public and private cloud …
Chris Mellor, 07 Dec 2012
The Register breaking news

Atmos 2.0 now shipping

EMC is now shipping its boosted cloud storage: it's faster, more efficient, and a drag 'n' drop interface for Windows users makes it look like just another folder. Version 2.0 of the Atmos software is claimed to be 500 percent faster than v1. For protection it stores parts of objects, segments, across distributed Atmos boxes …
Chris Mellor, 04 Jul 2011
The Register breaking news

EMC's second-generation Atmos goes five times faster

EMC World EMC has announced its second generation Atmos cloud storage platform that can take in objects five times faster and will have API access to Amazon's S3 service. Atmos is EMC's storage array for cloud service providers, and was introduced in November, 2008. EMC claims that Atmos 2 can handle up to 500 million objects a day. EMC …
Chris Mellor, 10 May 2011

Instant storage cloud: just add Atmos

EMC has added a self-service capability to Atmos so that service providers can add a cloud storage offering to their services – because they don't have to write their own user-metering modules. EMC says that its Atmos Cloud Delivery Platform (ACDP) has end-user identity provisioning along with reporting on bandwidth and storage …
Chris Mellor, 14 Dec 2010
hands waving dollar bills in the air

EMC cans Atmos Online service

Cloud storage booster EMC has canned its own Atmos Online cloud storage service, referring customers to its three "world-class service providers". EMC launched the Atmos Online service in May, 2009. Fourteen months later this has been downgraded to a development resource. A note on EMC's Atmos Online web site says: We are no …
Chris Mellor, 01 Jul 2010

'IDC, why did you play down EMC?' IDC: WAAAAHHHH

Comment When IDC produced its new object storage marketscape there were significant changes compared to the year-ago marketscape chart. Notably EMC’s presence was much reduced, which we pointed out, mentioning “the fading presence of EMC, where ViPR and Isilon object storage has not, apparently, built on the surge established by Atmos …
Chris Mellor, 09 Jan 2015

Atmos virtualises non-EMC storage

EMC can now virtualise its competitors' arrays courtesy of an Atmos front end running as a virtual machine. Atmos is EMC's cloud storage array, designed to combine nodes in massively scalable storage pools that can be worldwide in scope and present data locally. At EMC World in May the company announced Atmos Virtual Edition ( …
Chris Mellor, 02 Jun 2010
RGD home entertainment 1949

DTS announces DTS:X – sparks object-based audio war with Dolby

Breaking Fad In a move that could have far-reaching implications for home audio, multi-channel goliath DTS has announced an object-based sound system to rival Dolby Atmos (and the largely ignored Auro-3D). Dubbed DTS:X, the technology is somewhat different in that there’s no prescribed number of audio channels or speaker configuration to …
Steve May, 16 Apr 2015
The Register breaking news

'Sub-arctic' atmos at RIM UK as jobs apocalypse looms

Workers at RIM European's headquarters in Slough have been warned job cuts are coming, it is understood, after CEO Thorsten Heins threatened in June to axe 5,000 staff globally. Employees were called into a meeting on Tuesday afternoon and told of the redundancies, a Register source said, adding that the cuts are deeper than …
Anna Leach, 20 Sep 2012
Roger Waters The Wall

All in all, it's just another hit in the stalls: Roger Waters The Wall

Preview At a cinema near you on Tuesday 29th September we have Roger Waters The Wall. You may be forgiven for thinking, hasn’t he done this before? Yup, he notched up the honour of the highest grossing concert tour for a solo artist when he took his revamped staging of this rock opera on the road between 2010-2013, which this film …
Bob Dormon, 17 Sep 2015
Yamaha MusicCast

Watch out Sonos! Here's the second coming of Yamaha MusicCast

Pics Ever had a great idea but not everyone seemed to think so? That was pretty much what happened to Yamaha when it first launched MusicCast back in 2003. A CD-ripping music server with wireless client speakers and Ethernet too, if needed. What a great idea. Yamaha MusicCast A cast of thousands... not quite but Yamaha's …
Bob Dormon, 20 Aug 2015

Atmos cloud wafts up at EMC World

More storage clouds are drifting into view - EMC has launched Atmos onLine, its Storage-as-a-Service offering based on its own Atmos storage products. Cloud storage can be seen as a potentially inexhaustible logical disk with access on a pay-as-you-go basis over the internet. Atmos is EMC software that stores billions of objects …
Chris Mellor, 20 May 2009

EMC adds awesome to Atmos

EMC has upgraded the hardware and protection attributes of its cloud storage Atmos product so it can store, process and protect more data faster. Atmos is EMC's storage array product that is designed to combine in massively scalable cloud structures that span the globe and deliver data automatically to where it is needed so that …
Chris Mellor, 16 Feb 2010
For Sale sign detail

Peer 1 setting up Atmos cloud storage

Hundreds of terabytes of EMC's Atmos storage are going to be used by Peer 1, a North American hosting company, in a cloud storage service. Atmos is EMC's dedicated storage platform for storage in the cloud as opposed to direct-attach storage (DAS), network-attached storage (NAS), and storage area network (SAN) arrays. Peer 1 …
Chris Mellor, 14 Dec 2009

Redstor schools the cloud with EMC's ATMOS

UK-based cloud backup provider Redstor is moving into cloud storage using EMC's Atmos hardware and software and a data centre build out programme. Reading-based Redstor has three main businesses: reselling, managed backup and data protection services, and cloud backup. Regarding the managed services, co-founder Tony Ruane said …
Chris Mellor, 09 Dec 2010

EMC sells Syncplicity sync'n'share biz to Skyview Capital. Told ya!

EMC has divested its Syncplicity Dropbox clone enterprise file sync and share, which has been scooped up by private investment outfit Skyview Capital - confirming the rumours El Reg brought to you earlier today. EMC acquired Syncplicity in 2012, quickly binding it to the Atmos and Isilon products and imbuing it with enterprise …
Simon Sharwood, 07 Jul 2015

O2 unveils XDA Atmos

Network operator O2 has launched its latest XDA-brand smartphone just a couple of months after it released the second generation XDA Orbit onto the market. O2_XDA_Atmos_2 O2's XDA Atmos: HSDPA accelerated O2's new XDA is the quad-band GSM/GPRS/Edge Atmos, which also is also capable UMTS 3G connections and HSDPA high-speed …
James Sherwood, 11 Mar 2008

CTERA gets bitten by EMC's snake, develops ViPR compatibility

Deep breath: cloud storage gateway and cloud services platform product startup CTERA has gone and got itself snake-bitten – it’s now ViPR compatible. ViPR is EMC’s software layer to provide separate control plane orchestration functions and data plane services – such as file, block and object access – across its own and third- …
Chris Mellor, 06 May 2014
graph up

EMC outs Atmos compute cloud

EMC has been growing its profile in the IT sector, expanding beyond storage and obliquely into servers and software for some time. Now, it's getting ready to take a slightly more direct shot at the server biz with a forthcoming compute cloud offering under the Atmos brand, now in beta. The company announced its Atmos storage …
The Register breaking news

NASA mini-sat parachutes to a halt in space, prangs into atmos

NASA has successfully tested an extraterrestrial rubbish collector that could sweep up the star system's space debris. The agency's NanoSail-D is a teeny satellite that deployed the first-ever solar sail in low-Earth orbit and sailed around the planet for more than 240 days. The sail is NASA's idea for cleaning up …

Cloudian says yes please to object-happy S3 storage

Comment Cloudian, an object storage startup, says that, with its integral S3 support, as the enterprise IT world adopts S3 its fortunes will benefit from that adoption. A rising S3 tide will lift its boat. The dominant object storage access protocol will be S3 because it's openly available and not proprietary. So says Cloudian's w-w …
Chris Mellor, 17 Jul 2015
Mike Feinberg

EMC Cloud Czar packs up and goes for a hike

EMC Cloud Czar Mike Feinberg has left the Hopkinton-based storage biz after a rejig of product lines, El Reg can reveal. His disappearance from EMC's Exec Bios webpage caused some talk among our correspondent's contacts - an older version can be found here. According to EMC's PR folk, senior veep Feinberg has left to "pursue …
Chris Mellor, 23 Jul 2013
Denon AVR-X4100W with Atmos height speaker terminals

Get your special 'sound-optimising' storage here, hipsters

Comment Is it April already? I really cannot tell from this post, which poses the question: "Is it really possible that the sound quality of bit-identical audio files is influenced by their storage medium before being delivered to the hi-fi system's DAC?"* Well, if this is the sort music experts are spreading around, then I am going to …
StorageBod, 08 Jan 2015
Wired for sound

Pimp my lounge and pierce my ceiling: Home theatre goes OTT

Breaking Fad As Steve May wrote in the previous Breaking Fad, Dolby Atmos for the home is an impressive sound system, and this year will see the release of a range of kit that supports it from several manufacturers. Wired for sound Multichannel hi-fi upgrades are getting more and more complex Does that mean it's going to be the next big …
Nigel Whitfield, 02 Sep 2014
One Night in Hell - diableries animation

El Reg spends One Night in Hell with Queen's Brian May

Pics The sight of rock stars indulging their interests can sometimes leave onlookers feeling a little queasy – remember McCartney's fondness for Rupert Bear? No? Well let's not go there… However, Brian May, yes he of Queen fame, appeared at Dolby’s private Atmos cinema in London yesterday to tell of where one of his abiding passions …
Bob Dormon, 28 Oct 2014


Vid Humanity has once again dodged apocalypse after a solar flare failed to bring civilisation to its knees. NASA gives particularly huge flares the rating of X-Class, with an X2 being twice as powerful as X1 and an X3 twice as intense as X2 again. The latest one was a whopping X2.2 and erupted into space on June 10. NASA …
Jasper Hamill, 11 Jun 2014

Who’s ready for an objective object lesson in object storage?

IBM is planning to acquire CleverSafe, HGST bought Amplidata a while ago, and RedHat did the same with Ceph 18 months ago. If you put this information alongside the fact that disk shipments are doing very well, even when compared with Flash, it’s no wonder object storage is so hot right now. Why Cleversafe From my POV it’s a …

Cargo truck crammed with garbage explodes IN SPAAAAACE

Astronauts aboard the International Space Station have turned the Earth's atmosphere into their own personal trash incinerator after sending a cargo truck packed with rubbish to its fiery death. The orbiting litter louts packed the commercial spacecraft Cygnus full of rubbish and then steered it Earthwards so it would burn up in …
Jasper Hamill, 18 Aug 2014

An EMC-HP Borg cube will totally ANNIHILATE its storage worlds

Comment Suppose EMC and HP merged: the result would be an outrageous nightmare of overlapping storage products. Managers would run screaming into the darkness, and bean counters would spend millions converging products. It’s a no-go area, really. Quick and dirty look at HP and EMC storage products A quick and dirty look at HP and EMC …
Chris Mellor, 08 Oct 2014

A beheading in EMC's ViPR lair? Software's big cheese to advise CEO

Analysis The head of EMC's Advanced Software Division – the man behind the storage giant's ViPR technology – has become an advisor to EMC CEO David Goulden. We'll explain why this is a big deal. Amitabh Srivastava headed EMC's Advanced Software Division (ASD) after coming over from Microsoft in 2011; we wrote about his arrival to run the …
Chris Mellor, 12 Aug 2014
Crystal ball via

IDC: Who's HOT and who's NOT (in object storage) in 2014

IDC’s latest object-storage "marketscape" shows 18 active players and significant changes in EMC’s and HDS’ status. The chart, IDC’s sort-of answer to Gartner’s Magic Quadrant, positions rivals in a 2-dimensional box, using capabilities and strategies as axes. There are four bands inside the square, one for the "participants", …
Chris Mellor, 06 Jan 2015
Amazon Fire HDX 8.9 tablet

Goes like the blazes: Amazon Fire HDX 8.9 late 2014 edition

Review Before you all take to the comments page and start asking why in the name of hell it has taken us more than six months to review the Fire 8.9 HDX, let me clarify one thing. This is the new, refreshed winter 2014 model. Yes, I know it looks very similar, OK, make that identical, to the previous (3rd) generation 8.9 HDX but trust …
Alun Taylor, 16 Dec 2014
The Register breaking news

PARIS HAS LANDED!!! Epic supra-atmos flight ends

The Register's epic project to launch a cutting-edge spaceplane fashioned entirely from paper and piloted by an intrepid plastic playmonaut - dubbed PARIS* in honour of our favourite socialite and inadvertent porn star - has come to an end. The main balloon payload launch module is now stationary on a hillside above thick woods …
Lewis Page, 28 Oct 2010
Cloudian Samurai

Cloudian's Samurai S3-clad object storage warriors

Japan-based object storage startup Cloudian has marched into the scale-up and scale-out storage space in a big way with Samurai – its internal name for NFS/S3-accessed HyperStore software running on seriously chunky hardware building blocks. HyperStore is a distributed object storage technology, with an on-premises element as …
Chris Mellor, 15 Sep 2015

EMC fires anti-Dropbox torpedo to sink off-site biz clouds

Data centre haunter EMC is testing its Isilon and Atmos storage systems with Syncplicity - the corporate-friendly Dropbox contender it bought in May. EMC gobbled Syncplicity specifically for its ability to share content and synchronise files in businesses' private clouds. It's hoped workers will be able to pass around sensitive …
Chris Mellor, 18 Jan 2013

HGST goes on Himalaya expedition with Amplidata purchase

HGST is buying its way into object storage by acquiring Amplidata, a start-up whose technology is OEM’d by Quantum as its Lattus product and included in StorNext. HGST is developing an active disk-based archiving array, powered by Amplidata Himalaya software and using HGST shingled magnetic media drives. Initial revenue …
Chris Mellor, 04 Mar 2015
Matt Damon

EMC to reveal identity of Bourne-based storage platform

EMC is set to announce a software-defined storage product known as a Sea of Storage (SOS) as a new product category, alongside its Centera and Atmos object storage-based systems. Vulture Central's storage desk has deduced this from tips, rumours and rumblings around the storage jungle, and we're told a mid-May announcement date …
Chris Mellor, 03 May 2013

Will EMC swallow cloudy upstart? These analysts seem to think so

Any move by EMC to acquire Maginatics — and the latter’s software-only cloud storage gateway — would be a “very smart buy”, according to analyst Ben Woo at technical consultancy Neuralytics, following speculation the storage giant is closing in on the startup. “Software defined storage is not just about on-premise [developments …
Chris Mellor, 21 Oct 2014

Ant-Man: Big ideas, small payoff

Film Review We were invited by Dolby to see a screening of Ant-Man at its custom-built screening room in San Francisco the other night. And so, of course, we went along. The film is sound-mixed with Dolby's "Atmos" technology, which the high-end cinemas have and which basically allows you to place sounds in a theatre rather than have to …
Kieren McCarthy, 18 Jul 2015
View-Master vintage advertisement

Humongous headsets and virtual insanity

Breaking Fad I recently visited the David Attenborough First Life virtual reality exhibit at the Natural History Museum in London, and as I wrote at the time, it's very impressive. It's an astonishing way of bringing things to life, and well worth checking it out if you happen to be in London between now and the 24 September. This sort of …
Nigel Whitfield, 26 Jun 2015
Isilon 3-node S200

Federal squeeze hits EMC as revenues and profits nose downwards

The US federal spending shutdown has hit EMC's results, causing declines in both revenues and profits compared to the previous quarter. In comparison, rivals VMware saw accelerated double-digit year-over-year revenue growth; no federal shutdown effect visible there. Third quarter revenues of $5.5bn were $100m less than the …
Chris Mellor, 22 Oct 2013

EMC flies in Azure bods for TOP SECRET 'data plane' project

We hear from insiders that EMC has a new all-encompassing storage system in development that includes object storage. It's based in Seattle, it's called the Bourne Project, and EMC no doubt hopes it will kick ass like the eponymous hero of the movies. But there's some doubt surrounding the new project's impact on current …
Chris Mellor, 04 Jan 2013