Articles about Advertising Standards Authority

CHAINSAW HORROR advert earns GiffGaff a slap from regulator

GiffGaff has been slapped for a second time by the UK's advertising regulator, this time for scaring kids with its YouTube advert depicting a woman screaming in terror while being pursued by a chainsaw-wielding maniac. After yelling "Someone please help me" a stream of other screaming characters appeared in its ad last year, …
Kat Hall, 4 Feb 2015

Watchdog bites bar over 'offensive' Facebook ad

NSFW The Advertising Standards Authority has sunk its teeth into the Manhattan Bar in Stoke on Trent, for a Facebook promotion "likely to cause serious or widespread offence". The offending Manhattan Bar promotion as seen on Facebook The ASA ruled the offending ad, seen right, in breach of CAP Code (Edition 12) rule 4.1 (Harm and …
Lester Haines, 16 May 2012
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Watchdog sniffs David Beckham's wedding tackle

The Advertising Standards Authority has ruled that a poster campaign featuring David Beckham in his undies and displaying a fine pair of goldenballs is unlikely to traumatise wide-eyed kiddies. David Beckham poses for his Bodywear range. Pic: H&M Earlier this year, Becks got most of his kit off for the launch of his "Bodywear …
Lester Haines, 4 Apr 2012
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Carphone Warehouse whipped for cheap Jesus mobe ads

Carphone Warehouse has been smacked down by the Advertising Standards Authority for claiming that it had the lowest price in the country on the iPhone 4. One complaint was made about the ads, which were headlined: "iPhone 4. UK's lowest price". The complainant said the headline was misleading because she'd found lower prices …
The Register breaking news

Ofcom mulls smackdown for rogue religious TV channel

Satellite channel Believe TV has broadcast advertisements during programmes, made unsupported claims of curing cancer and repeatedly improperly exploited its audience, says Ofcom – enough to make even the normally hands-off regulator consider a fine. The channel is broadcast on Sky and is filled with the kind of testament one …
Bill Ray, 23 Aug 2011
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TalkTalk watchdog smackdown after ad complaint

The Advertising Standards Authority has upheld a complaint brought by BT against TalkTalk for exaggerating savings claims it made in a TV ad. It said TalkTalk had misled viewers of the advert by overstating the savings that customers might achieve. The regulator said the ad's on-screen declaration that punters could "Save …
Kelly Fiveash, 20 Jul 2011
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Half of Virgin Media broadband ads are wrong, says ASA

Virgin Media has been taken to task by ad regulators over 10 separate adverts. The complaints centred on three separate national press adverts, a leaflet, a TV ad and a radio advert. BT complained that the first newspaper advert said that Virgin's fibre optic broadband is twice as fast as that of BT. BT bitched that this …
Team Register, 14 Jul 2011
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Digital player maker 'incited consumers to break the law', says ASA

A company must change the way it advertises its digital music player because the ads encourage people to copy music in a way that breached copyright law, the advertising industry regulator has said. The Advertising Standards Authority (ASA) has told 3GA Ltd to find a new way to advertise the Brennan JB7 machine, which is a CD …
OUT-LAW.COM, 31 Mar 2011
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Watchdog disses City of Medway

The Advertising Standards Authority has earned its keep by ruling on the critical matter of whether Medway can describe itself as a city. The answer is: no it can't – which is a bit of a blow for Medway Council, which had been punting its delights as the "City of Medway". That description popped up in a leaflet promoting " …
Lester Haines, 16 Mar 2011
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Ofcom shows average broadband speeds half advertised rate

UK communications watchdog Ofcom has slammed ISPs for failing to provide punters with broadband speeds that come close to their 'up to' claims. According to Ofcom, the average broadband speed over the last two months of 2010 was 6.2Mb/s. That's less than half - 45 per cent, in fact - of the average advertised broadband speed …
Tony Smith, 2 Mar 2011
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Ads overseer told to bring down 'up to' broadband speeds

UK watchdog the Advertising Standards Authority has been advised to ban the advertising of broadband speeds prefixed with the phrase 'up to'. The Communications Consumer Panel (CCP), a body formed by comms watchdog Ofcom to be its independent ear on the street, warned the advertising regulator last week that "the current …
Tony Smith, 28 Feb 2011
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ASA goes online to swing stick at new media advertisers

From 1 March 2011 the Advertising Standards Agency will be taking over responsibility for the regulation of online marketing communications, and this week they launched a cross-media ad campaign (outdoor, radio, press, online) to make sure you know about the change. The campaign, running up until 27 February will inform …
Jane Fae , 19 Jan 2011
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Watchdog takes hard line on 'adult film xtras' ad

The Advertising Standards Authority has ruled that an advert for "adult movie xtras" was not strictly honest in offering wannabe porn studs a substantial money shot. The ad, in an unnamed men's magazine, read: "Act out your fantasies on film, Earn Big Bucks. Adult movie xtras needed now! Call 08714 XXXXXX or 08714 XXXXXX www. …
Lester Haines, 17 Feb 2010
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ASA bites PETA over Baby P billboard

The Advertising Standards Authority (ASA) has ordered People for the Ethical Treatment of Animals (PETA) not to re-run a billboard campaign featuring Steven Barker, the man who tortured 17-month-old Peter Connelly and was subsequently found guilty of "causing or allowing" the infant's death. PETA's Steven Barker poster The …
Lester Haines, 3 Feb 2010
The Register breaking news

Watchdog bans Natasha Richardson ski helmet ad

The Advertising Standards Authority has taken a dim view of an email announcing the death of actress Natasha Richardson which went on to offer great deals on ski helmets. The offending missive, sent by skiwear4less.com, began: "We regret to inform you that British actress Natasha Richardson has died in hospital this morning, …
Lester Haines, 13 May 2009
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Watchdog mauls billboard sex ads

The Advertising Standards Authority has ruled that billboard ads punting an Advanced Medical Institute (AMI) nasal spray and featuring the words "Want longer lasting sex?" are "unsuitable for public display". The ASA earlier this month ordered the adverts to be removed from 200 sites following numerous complaints, citing the …
Lester Haines, 18 Feb 2009
The Register breaking news

Virgin Media accused of shafting customers on upload rates

Updated Virgin Media is facing charges from customers connected to certain parts of its network that it is misleading them about the speed of their broadband connections. Subscribers to the firm's cheapest "M" broadband package are told in publicity material they are able to upload data at 256Kbit/s, but a modem config file posted at …
The Register breaking news

TalkTalk ad slapped for misleading on LLU

TalkTalk's latest TV ad has fallen foul of advertising regulators, who received complaints from would-be customers who contacted the firm only to be told they had to pay extra because they lived outside its unbundled network. The ad punted "free" broadband with line rental for £10.50 per month. The cost of connectivity from BT …

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