Netflix signs Reservoir Dogs film firm for UK streaming
Lionsgate joins MGM
Netflix has won the agreement of Lionsgate Films to stream the movie distributor's offerings to its UK subscribers when it launches over here in 2012.
Earlier this month Netflix announced a UK streaming deal with MGM, and it is believed to be talking to ITV too.
Heck, it's talking to everyone. You don't set up in opposition to the well-established Amazon subsidiary Lovefilm without making sure you have a comparable quantity of content to offer.
It's not yet clear whether Netflix UK will also provided DVDs through the post, as Lovefilm does. Netflix did attempt to split into two services - streaming and DVD rentals - in the US, but this met with widespread subscriber resistance, and it was forced to re-integrate the services.
That said, Netflix has said that streaming is the future, so it may well focus on that aspect when it launches in the UK. For the moment, it's keeping its cards close to its chest.
Lovefilm has started offering subscribers extra discs at no further cost in a bad to shore up their support for the service. ®