Original URL: https://www.theregister.com/2011/03/22/apple_ipad_2_uk_pricing/

UK iPad 2 to cost under £400

Will go on sale on Friday, Apple insists

By Tony Smith

Posted in Personal Tech, 22nd March 2011 14:13 GMT

We're getting the iPad 2 a little more cheaply than last time.

Apple today re-iterated that the second version of its hugely popular tablet will go on sale on Friday, 25 March.

This time round, the basic, Wi-Fi only model with 16GB of storage will retail for £399, down from £429.

The 32GB version will cost £479, the 64GB £559. Chuck in 3G connectivity and GPS, and you'll pay an extra £100, as before.

Getting the iPad 2 out at below the £400 mark - if only by a pound - is a psychological barrier overcome. It'll be harder for potential punters to argue the gadget is too expensive, and it'll turn many folk who thought £429 too much from passers-by into purchasers.

Assuming, of course, that Apple has enough of the things to sell. ®