Original URL: http://www.theregister.co.uk/2010/10/07/olympic_radio/
No takers on digital Olympic radio station
Applicants didn't even understand Ofcom's offer
Despite being given six months to respond, it seems no one is interested in running a digital-only radio station during the London Olympics - so Ofcom has shelved the idea.
In April the regulator put out a request that those interested in running a DAB station for the duration of the 2012 games, and not beyond, should drop them a line and let them know. Ten responses came in, though it seems few had understood the question, and none were up to the job.
"In total we received 10 responses, although a number of these did not relate to providing short-term services on a digital broadcasting platform as requested by our invitation," said the regulator during a regular radio broadcast update.
The small number of responses, Ofcom explained, "means we have not been able to gauge fully how attractive a proposition this is likely to be to commercial operators". We'd venture a guess that the small number of responses is actually a good indicator of how attractive the proposition is.
We know readers all be hugely disappointed at not being able to tune in your DAB receivers to get the latest update on the games, and we'll endeavour to fill the void as usual, though you might find some games-related information on the Frequency Modulated channels that will be in operation. ®