Original URL: http://www.theregister.co.uk/2009/12/01/snoop_tomtom/
Snoop Dogg pimps self out on TomTom
Chrizzle on a bizzle
He's not allowed in the UK, but he could be allowed in your car. The rapper and hardcore pornographer Snoop Dogg has brought his hilarious "-izzle" speak to TomTom.
Snoop - banned from the UK following a caution for affray at Heathrow in 2006, when he and his entourage smashed up duty free because they weren't all allowed in the first class lounge - has shamelessly pimped himself out to Locutio Voice Technologies, a firm offering novelty sat nav voices.
According to the firm, Snoop's navigational wisdom includes:
Take tha third left, and while you’re at it, put in some of that Snoop Dogg!
Turn around when possible and keep it 'G', ya d-i-g?
Keep left ahead, and you'll be bonafide.
Snoop's own brand manager, Nick Adler, assures us that "celebrity voices for GPS are a hot new content category".
"Snoop is the first real megastar to lend his voice to GPS navigation. As Snoop is a trendsetter, he just had to have his voice tell us all where to go!" he added.
Hmm. In the spirit of Transatlantic reciprocity, El Reg would in turn like to be the first to tell Snoop (né Snoop Doggy Dogg) where to go: Cockizzle offizzle. ®