Webcast Service management: is it more than a made up phrase? Join The Register for some interactive chit chat as we tackle this daunting topic and answer questions from the Reg faithful live right now!

In this webcast, the Reg panel discusses the development of service management in relation to IT and the business at large. Along the way they discuss:

• Some tools of the trade
• Your best friend/worst nightmare - the service desk
• Transforming IT into a well-oiled service delivery machine - and how this might bring it into contact with service management elsewhere in the business.

We have invited Martin Atherton and Tony Lock of from Freeform Dynamics to bring their knowledge, experiences and opinions of service management to the table. Once again Reg moderator Tim Phillips oversees proceedings and puts your questions to the analysts.