Original URL: http://www.theregister.co.uk/2007/02/12/the_wow_is_now/

MS India bids for worst corporate anthem title

'The WoW is Now!'

By Lester Haines

Posted in Bootnotes, 12th February 2007 13:01 GMT

Long-term readers may well remember 2005's titanic musical battle between Drupa's 2004 song, the Glaucoma Hymn and KPMG to secure the world's worst corporate anthem title.

A reader poll eventually awarded the honour to KPMG for its quite astounding effort, after which corporates worldwide apparently decided to hang up their guitars and spare humanity further unnecessary suffering.

Until now. Ladies and gentlemen, welcome to the stage Microsoft India, which has just released a bilingual celebration of Windows Vista entitled "The WoW is Now".

The usual caveats apply: take a stiff brandy before hitting the following link, and anyone of a nervous disposition or with a heart condition would probably be better off giving it a miss. Don't say you weren't warned.

<musical interlude>

Outstanding, we're sure you'll agree. But there's more: not to be outdone, Drupa has - after a four-year absence - stormed back to melodic excellence with its 2008 song. Again, please note that brandy may be required, and possibly smelling salts thereafter. ®

Bootnote

A musical thank you to Brian C Miller for the MS India tip-off.