Original URL: http://www.theregister.co.uk/2006/10/04/printer_promotion/

HP whips out its Bulgarian airbags

Dutch printer promotion merriment

By Lester Haines

Posted in Media, 4th October 2006 11:03 GMT

HP is currently running a campaign in the Netherlands to tempt punters to trade in their old printer for a new, shiny model.

As is the local custom, it's set up a website which, among other things, calculates the value of your old machine. As our informant Edwin explains, point your browser here and hit "TAXEER ZELF":

That HP printer value calculator in full

For those of you not familar with juvenile calculator-based humour, here's the gag:

That calculator-based gag revealed

In the circumstances, we really must apologise for the headline of this article. It's clear HP doesn't have any Bulgarian airbags to whip out in the first place. ®