TEAMtalk Media, ukbetting's content arm, has done a deal with O2 to set up a mobile football community.

Football365 Chat should go live just before the World Cup. It will let O2 subscribers keep up to speed with the action and get in touch with other supporters. The site will play a big role in O2's mobile content coverage for the competition. It is ukbetting's first deal to provide mobile chat.

ukbetting has already done deals with Orange and T-Mobile to provide wallpapers, video clips, animations and, most disturbingly, downloadable terrace chants.

It is also launching Football365 in Germany on the 3 network. ukbetting owns 10 sports sites including rivals.net, sportinglife.com, sportal.com, planetfl.com, as well as cricket, football and golf365.

More details available here. ®

Related stories

• England's World Cup verdict: 'unfocused, jerky, inadequate' (7 July 2006)

  https://www.theregister.com/2006/07/07/uk_mobile_football_coverage_shocker/

• BBC to broadcast World Cup online (1 June 2006)

  https://www.theregister.com/2006/06/01/bbc_world_cup_broadband/

• T-Mobile cuts World Cup roaming charges (22 May 2006)

  https://www.theregister.com/2006/05/22/t_mobile_roaming/

• Five tips for employers to beat World Cup fever (22 May 2006)

  https://www.theregister.com/2006/05/22/world_cup_tips/

• Five ways to watch the World Cup on the move (15 May 2006)

  https://www.theregister.com/2006/05/15/five_ways_to_watch_the_world_cup/

• T-Mobile unveils England-backing World Cup phone (12 May 2006)

  https://www.theregister.com/2006/05/12/t-mobile_england_world_cup_phone/

• O2 and Telefonica cut roaming charges (12 May 2006)

  https://www.theregister.com/2006/05/12/eu_roaming_charges_slashed/

• Orange pips O2 for 3 roaming deal (10 May 2006)

  https://www.theregister.com/2006/05/10/orange_o2/

• Sugababes go mobile!! (9 May 2006)

  https://www.theregister.com/2006/05/09/sugababe_tv/

• O2 eyes UK shores for fixed-mobile convergence (8 May 2006)

  https://www.theregister.com/2006/05/08/o2_fmc_expansion/