Original URL: http://www.theregister.co.uk/2005/03/01/microsoft_launches_partner_channel_builder/

MS launches online dating agency for dealers

Desperately seeking distribution

By Drew Cullen

Posted in Channel, 1st March 2005 11:13 GMT

Microsoft has set up an online business networking forum for its resellers. It's called Partner Channel Builder (here) and it is open to Microsoft Gold Certified and Certified Partners only.

The idea is that members hook up to sell more stuff or, as Microsoft puts, it "form new alliances and deliver complete end-to-end solutions for customers and by identifying potential revenue opportunities that enable them to grow their business in new markets and geographies".

Partner Channel Builder could become quite a big online dating agency - Microsoft claims 240,000 partners worldwide.

Press release here. ®

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