NTL claims 300K home broadband subs
And UK market lead
NTL today issued UK residential broadband subscriber figures - more than 300,000 punters.
This accounts for 37 per cent of the entire UK fast-Internet access market, enough to make NTL overall broadband leader, the cable company says.
BT and BT resellers can only catch up - but not without a struggle. NTL is promoting its cable Internet service with a TV and net ad campaign kicking off in August.
Users who click through the Internet advertisements are offered free installation for NTL's 512k or 1Mb broadband services - saving up to £75.
Some more stats? OK, just so long as you know that all the figures are supplied by NTL.
According to NTL estimates, in homes with a choice between NTL Broadband and ADSL roughly 85% choose NTL, and of the total broadband user base, 60% have selected Broadband Cable:
NTL home 37% (Cable Broadband)
Telewest 23% (Cable Broadband)
BT Openworld/BT Broadband 17% (ADSL)
Others (BT Wholesale) 15% (ADSL)
BT business 8% (ADSL)
Total Cable Broadband 60%
Total ADSL 40%