Original URL: https://www.theregister.com/1999/03/22/this_is_the_time/

This is the time for takeover Action

Rumours of US-led acquisition surround mail order dealer

By Linda Harrison

Posted in On-Prem, 22nd March 1999 16:44 GMT

Action Computer Supplies has confirmed talks with a potential buyer are taking place. Discussions are at a "'very preliminary' stage, which may or may not lead to an offer being made for the company," according to a statement issued today by the UK reseller. The mail order company made the announcement in direct response to what the company called: "Recent press comment speculating on a possible offer for the company." Action’s shares have plummeted from 441p since February. By this afternoon share prices rallied to 230p amid buyout rumours. American computer companies have been flocking to buy the Wembley-based reseller, including Insight Enterprises, according to yesterday’s Mail on Sunday. A representative for Nasdaq-listed Insight told the Mail on Sunday that investors had been informed that: "Acquisition plans are still in motion." She added that Insight intended to snap up companies in Europe this year. US direct sales giant Insight bought German-based reseller Computerprofis Computersysteme in December. The move was Insight’s second European acquisition last year, following its buyout of ailing UK reseller Choice in April. Global Directmail, which acquired UK-based off-the-page reseller Simply Computers in February, was also said to be in the running for Action. Action was unavailable for comment. ®