Original URL: https://www.theregister.com/1998/09/14/tesco_puts_900_fujitsu_pii/

Tesco puts £900 Fujitsu PII on sale

Follow-up to successful pilot scheme

By John Lettice

Posted in On-Prem, 14th September 1998 06:34 GMT

A Fujitsu 350MHz Pentium II machine goes on sale in Tesco’s new Cardiff store for £899.99 inc VAT today. The latest introduction follows a pilot scheme which Fujitsu consumer product manager Laurence Knott feels has been highly successful. Knott says the use of supermarkets for PC sales in the UK is the start of a revolution, and claims that prices in Germany and France (where, spookily, a Register associate seems to have bought a Fujitsu PC in a supermarket just last Saturday) are up to 30 per cent lower. The latest Fujitsu-Tesco model is a 350MHz PII with 64 megabytes SDRAM, 4.3 gigabyte hard disk, 32x CD, full multimedia spec and a 56K internal softmodem, plus software including Word 97, Works (you get SmartSuite in France) and IBM Via Voice Gold. “Fujitsu has proved that it’s possible to provide consumers with the latest technology at the best price,” says Knott. Now go and prove you can make a margin out of it, says The Register. ®