The Register Columnists

Kendra Chamberlain

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Nokia touts future of virtual reality ads... but who's the audience?

Opinion Nokia has premiered what it calls a first-of-its-kind immersive virtual reality advertising experience for its new line of digital health products. The advert is hitting two Nokia birds with one virtual stone: the ad shows off Nokia’s own burgeoning line of VR content creating hardware – the OZO camera – and its suite of digital …

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