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Barry Sosnick

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Long Tail will end in heartbreak

Analysis The long tail merchandising - selling products with relatively low sales - excites technologists who think they have discovered something revolutionary. But not only is the concept an old one, it's likely to burn investors. Goods and services typically follow predictable demand patterns. The simplest expression is the 80-20 …
Barry Sosnick, 13 Aug 2006

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