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Airline revamps 'unlucky' logo
13 dots spook superstitious fliers
LogoWatch Brussels Airlines recently found itself in some unexpected turbluence when superstitious passengers complained about its spiffing logo.
The airline's stylised 'b' ruffled a few feathers since it comprised 13 dots.
The company said it was "taken aback by the strength of feeling", the BBC reports. Spokesman Geert Sciot admitted: "They [passengers] said they were not pleased with an aircraft with a logo with 13 balls because they think it brings them bad luck. We are never surprised by reactions - but that it was that bad? It really took us aback."
Accordingly, Brussels Airlines has now added a fourteenth dot to its b, as you can see. Expect favourable flying weather for the foreseeable future. ®