AMD learns Italian

AMD this week scored a strong public sector win in Italy. A Government organisation decided to go Duron on an education contract involving 60,000 desktop PCs.

Italian system builder CDC will supply the machines, which will be based on 1.1GHz Duron chips.

AMD has done well in education circles. Its year-on- year market share grew 66 per cent from 3Q 2000 to 3Q 2001 for the European education segment, the chipmaker says.

In February, AMD announced the latest incarnation of Olivetti was to supply two government agencies with Athlon-powered PCs in Italy, historically one of its weaker markets. It added to that success in March with the announcement that NEC would use its chips in one of its corporate-targeted desktop lines.

Since then, however, the chipmaker has faced tougher times. A number of major PC brands, including Tiny, Gateway and IBM (among others), dropped or de-emphasised AMD processors from their desktop line-ups. ®

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