Reseller trio pool international accounts into new company

ENTEX has sealed the knot with its European reseller partner Info'Products and Japanese partner Otsuka Shokai Company, creating a new entity called The Global Alliance Personal Computer Services, LLC. The three resellers will pool all their international business through the company, in which each member will hold equal shares. The company will be headquartered in the US, suggesting that ENTEX is very much in the driving seat. A full-blown merger must be on the cards in the not too distant future. With combined revenues exceeding $8.5 billion annually with over 1.8 million PCs shipped each year, the company would be by some margin the world's biggest reseller. Currently, the three work together in 1Desk, one of a handful of meaningful international reseller alliances. But moving to a single company structure is the "logical extension of the success we have had with our international programme over the past three years," John McKenna, ENTEX president and CEO, says. He says the new company aims to" globally deliver consistent, high-level SLAs for product and support services". ®