Like a celeb going bonkers with botox, Google injects 'AI' into anything it can
Ads giant flashes TPU 2 machine-learning ASIC
The war for the living room
After struggling to come up with a product as popular as the smartphone, the tech giants see signs that the long-simmering war for the living room can be won through voice interfaces and AI-leavened cloud services, anchored in the real world by speaker-equipped hardware.
Amazon's success with its Echo devices – Forrester last October estimated that seven million Amazon Echo devices had been sold – has Apple, Google, and Microsoft scrambling to build bodies for their respective software helpers: Siri, Google Assistant, and Cortana.
Last November, Google released its Home device, as a conduit to reach Google Assistant. The device can play music, set timers, affect networked lights, and interface with Google productivity apps upon command.
According to research consultancy Strategy Analytics, more than four million "Intelligent Home Speakers" were sold globally during the fourth quarter of 2016, with Google's Home accounting for 10 per cent of the market. Amazon's Echo accounted for 88 per cent. The number-crunching biz expects US and European service operators to join the fray with their own surveillance-and-sales interfaces... er, intelligent speakers.
For Google, spoken queries are not much of a stretch from the text-based search queries. Add a bit of natural language processing and it's more or less business as usual, in situations where an Android phone might not be the ideal channel to communicate with the mothership.
With the potential to integrate third-party software, hardware and services, spoken commands become a possibility and platform strength comes into play.
In February, Google addressed the major utility gap between Home and Amazon's Alexa-powered Echo: It introduced the ability to buy physical goods from Google Express retailers like Costco, Walgreens, Whole Foods, and others.
Google Home is becoming useful still, through the ministrations of developers and the ill-considered push to embed networking hardware in every object. Senior director of product management Valerie Nygaard said that Google Assistant can now handle payments, authentication, notifications, and account creation.
Noting that there may be times when you don't want to address Google Assistant out loud, Google engineering director Scott Huffman said the software now accepts text typed into a phone. And soon, he said, it will understand something about objects visible to a connected camera. This will allow Assistant to field queries about what you're looking at.
Google Assistant has gained the ability to schedule appointments and will soon support reminders. Through Google Home, it will gain the ability to place free voice calls in the US and Canada later this summer and will soon support interaction with Spotify's free service, Soundcloud and Deezer. Also later this year, Assistant will be able to utilize image recognition to answer questions from Chromecast users about what's being watched on-screen.
Google revisited Android O, the as-yet-unnamed next iteration of its mobile operating system. The software reflects a focus on improving device battery life. Features like background execution limits and background location limits attempt to curtail power-hungry processes and location lookups.
It also includes a revised notification system called notification channels. Rather than managing all notifications in a single place, the new approach is app-centric: It treats each app's notifications as a separate, controllable channel.
The big news for Android developers is that Google is now supporting Kotlin as a development language, alongside Java and C++. Android devs may also appreciate the addition of Google Play Protect, an Android app security scanning service, and Play Console Dashboards, for identifying app coding problems – and a sneak peek of Android Studio 3.0 is now out.
Android O will also gain support for TensorFlow Lite, a version of Google's machine learning framework designed to be used on mobile devices. Because AI is everywhere. ®