Feeds

Tim Cook: I'm NOT worried about CRAP iPad sales. It's just a 'speedbump'

'We couldn’t be happier with how we’ve done'

Internet Security Threat Report 2014

Tim Cook has claimed the slowdown in fondleslab sales is not a sign of Apple's imminent demise, but merely a "speedbump" along the path to tablet world domination.

Both Apple and arch-rival Samsung have been experiencing poor tablet sales, with partners of the South Korean firm sitting on some 300,000 units that no one wants to buy.

But this isn't the end, Cook insists. Tablets will rule the world - we just need to be patient.

"We couldn’t be happier with how we’ve done with the first four years of the iPad,” Cook said. “I’d call what’s going on recently a speed bump, and I’ve seen that in every category.”

The world's computer buying public seems as keen as Moses to smash Apple's tablets – just a short while after they were brought down from the Cupertino mountain. Certainly, our team at The Channel reported that Apple had flogged one million fewer iPads during the second quarter of 2014 than in the previous year, representing a 9.2 per cent to 13.2 million.

The problem, we were told, is that those fruity fondleslabs are just too damned expensive. Also, we might add, they haven't really changed much over the years. There really is little point upgrading from, say, an iPad 3 to an Air, because apart from a fairly hefty performance hike, they pretty much do all the same things.

It isn't just Cupertino that's suffering from tablet overdose. Samsung too has experienced plummeting market share.

This leads us to ask the eternal question of the mountain men of Cupertino: will you release something new or will we have to keep taking the same boring old tablets? ®

Intelligent flash storage arrays

Whitepapers

Choosing cloud Backup services
Demystify how you can address your data protection needs in your small- to medium-sized business and select the best online backup service to meet your needs.
Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Storage capacity and performance optimization at Mizuno USA
Mizuno USA turn to Tegile storage technology to solve both their SAN and backup issues.