Feeds

TELEPORTABLE storage? Atlantis Computing's PR bods jump the shark

USX to be VMware storage abstraction layer

Beginner's guide to SSL certificates

Altantis Computing has come up with a rather neat marketing hook for its new USX device. Fancy getting your hands on teleport-enabled storage?

In Atlantis' latest vision of the storage world you would teleport your VM storage between DAS, NAS, SAN and the cloud, with VVOL support covering all storage.

With Atlantis USX you trade off virtualised server DRAM capacity for much faster storage IO which, Atlantis claims, makes your apps run faster, even with the DRAM app resource limited.

USX 2.0 continues USX's killer feature of using server memory as a storage tier to accelerate applications faster than flash, and adds new capabilities.

Storage Teleport is the ability to move VMs, VMDKs and files between multiple data centres and the cloud in seconds, compared to hours in traditional backup and migration use cases. It uses deduplication "to move a fraction of the traditional capacity of VMs between datacentres and the cloud," according to the marketing bumf.

Atlantis says Teleport is the vMotion of the storage world. With its deduplication "reducing the data teleported between data centres and the cloud, [customers] significantly reduce capacity-based fees charged by cloud storage providers."

Fly fish hook

Marketing transforms a fish-hook into gorgeous eye candy

Storage system migration costs can also be reduced: "USX storage pooling and abstraction makes it possible to move data between SAN/NAS/DAS storage systems transparently without complex migration."

Atlantis says its so-called "HyperDup Content-Aware data services include data reduction, IO acceleration, provisioning, data mobility, security and business continuity." It claims it supports "VDI with faster response times and reduced cost per virtual desktop by 75 per cent, delivering the speed of all-flash arrays, for half the cost of traditional SAN storage."

It's a great marketing hook.

It also has a VVOL message: don't be held up by slow suppliers being hesitant about adding VVOL support. USX provides a strategic layer for VMware to completely virtualise storage by allowing all storage (past, present and future) to instantly become VVOL-compliant. Another nice marketing hook.

USX 2.0 is generally available through certified Atlantis resellers. ®

Internet Security Threat Report 2014

More from The Register

next story
The cloud that goes puff: Seagate Central home NAS woes
4TB of home storage is great, until you wake up to a dead device
Azure TITSUP caused by INFINITE LOOP
Fat fingered geo-block kept Aussies in the dark
You think the CLOUD's insecure? It's BETTER than UK.GOV's DATA CENTRES
We don't even know where some of them ARE – Maude
Intel offers ingenious piece of 10TB 3D NAND chippery
The race for next generation flash capacity now on
Want to STUFF Facebook with blatant ADVERTISING? Fine! But you must PAY
Pony up or push off, Zuck tells social marketeers
Oi, Europe! Tell US feds to GTFO of our servers, say Microsoft and pals
By writing a really angry letter about how it's harming our cloud business, ta
SAVE ME, NASA system builder, from my DEAD WORKSTATION
Anal-retentive hardware nerd in paws-on workstation crisis
prev story

Whitepapers

Choosing cloud Backup services
Demystify how you can address your data protection needs in your small- to medium-sized business and select the best online backup service to meet your needs.
Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Managing SSL certificates with ease
The lack of operational efficiencies and compliance pitfalls associated with poor SSL certificate management, and how the right SSL certificate management tool can help.
Intelligent flash storage arrays
Tegile Intelligent Storage Arrays with IntelliFlash helps IT boost storage utilization and effciency while delivering unmatched storage savings and performance.