Feeds

Joe Average isn't worth $10 a year to Mark Zuckerberg

The Social Network deflates the PC resurgence with mobile-only usage prediction

Secure remote control for conventional and virtual desktops

You're not worth $US10 a year to Mark Zuckerberg.

That's one of the many factoids revealed in The Social NetworkTM's new Form 10-Q (PDF) filed last Friday.

One item of interest is that the US Securities and Exchange Commission (SEC) has decided not to investigate Facebook's 2012 float.

The Social Network's big day was spoiled a little by some technology hitches on NASDAQ that, as the firm reports in its

The 10-Q states that “In May 2014, the Securities and Exchange Commission (SEC) notified us that it had terminated its inquiry and that no enforcement action had been recommended”.

The filing also notes that Facebook is “also party to various legal proceedings and claims that arise in the ordinary course of business,” including some legal fun with patent trolls non-practicing entities.

Facebook is shrugging off those actions, stating “we believe that the amount or estimable range of reasonably possible loss will not, either individually or in the aggregate, have a material adverse effect on our business”.

Another interesting factoid in the filing points out the USA remains the dominant source of cash for the company, with $US1.26bn of the $2,91bn brought in during the 30 days to June 30th coming from the land of the free. There's no other line item for nations as sources of revenue because “No individual country exceeded 10% of our total revenue for any period presented.”

There's also some nasty news for those predicting a PC sales resurgence in the analysis that “We believe that use of Facebook through personal computers will continue to decline worldwide, including in key markets such as the United States and other developed markets in Europe and Asia”. For now, PC-based users are ahead of mobile users by 829m to 654m, but Facebook says 488m of the latter access the service only with a mobile device.

With use on mobile devices rising 39 per cent over the last year, it's clear the shift is on.

But even with all those hordes networking furiously, average revenue per user (ARPU) is $2.24. Per QUARTER. So not even $10 a year,

Of course that's the average and the 10-Q points out that ARPUs are heading up nicely in developed nations.

But the company also says “User growth was more rapid in geographies with relatively lower ARPU, such as Asia and Rest of World.”

“We expect that user growth in the future will be primarily concentrated in those regions where ARPU is relatively lower, such as Asia and Rest of World, such that worldwide ARPU may continue to increase at a slower rate relative to ARPU in any geographic region, or potentially decrease even if ARPU increases in each geographic region”.

If those predictions are accurate, it may be some time before any nation other than the USA deserves its own line item as a source of revenue, no matter how many users Facebook can accumulate. ®

Providing a secure and efficient Helpdesk

More from The Register

next story
The 'fun-nification' of computer education – good idea?
Compulsory code schools, luvvies love it, but what about Maths and Physics?
Facebook, Apple: LADIES! Why not FREEZE your EGGS? It's on the company!
No biological clockwatching when you work in Silicon Valley
Happiness economics is bollocks. Oh, UK.gov just adopted it? Er ...
Opportunity doesn't knock; it costs us instead
Ex-US Navy fighter pilot MIT prof: Drones beat humans - I should know
'Missy' Cummings on UAVs, smartcars and dying from boredom
Yes, yes, Steve Jobs. Look what I'VE done for you lately – Tim Cook
New iPhone biz baron points to Apple's (his) greatest successes
Lords take revenge on REVENGE PORN publishers
Jilted Johns and Jennies with busy fingers face two years inside
Sysadmin with EBOLA? Gartner's issued advice to debug your biz
Start hoarding cleaning supplies, analyst firm says, and assume your team will scatter
Edward who? GCHQ boss dodges Snowden topic during last speech
UK spies would rather 'walk' than do 'mass surveillance'
Doctor Who's Flatline: Cool monsters, yes, but utterly limp subplots
We know what the Doctor does, stop going on about it already
prev story

Whitepapers

Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
Three 1TB solid state scorchers up for grabs
Big SSDs can be expensive but think big and think free because you could be the lucky winner of one of three 1TB Samsung SSD 840 EVO drives that we’re giving away worth over £300 apiece.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.