Feeds

I've got 99 problems, but a Facebook boycott ain't one

If you're havin' Zuck problems, I feel bad for you son

Secure remote control for conventional and virtual desktops

A marketing campaign to convince Facebookers to quit the social network for 99 days has failed to thrill – even though many netizens expressed outrage at the website's recent, highly questionable emotion-furtling study.

It turns out that Facebook is more addictive than an electronic crack pipe, if the response to a bunch of admen who urged Zuckophiles to become Zuckophobes and quit the stalker playground for 99 days is anything to go by.

At time of writing, the campaign had only convinced 7,190 people to unplug from Mark Zuckerberg's empire since it was launched last week.

The key message is that Facebookers who escape the free-content ad-network for three months will "enjoy life!".

But very few people agree with such a plan. After all, if they log off from Facebook for 99 days, what on Earth might they miss?

A bunch of Dutch creative types at a "strategy" outfit named Just came up with the idea. Anyone who does take part in the Facebook freedom fight are encouraged to participate with the, er, experiment by filling in anonymous "happiness surveys" at the 33-, 66- and 99-day points.

The campaigners claimed that quitting Facebook for more than three months "saves the average user 1683 minutes," or 28 hours of hard Zuck cold turkey.

But the stunt has backfired with few people agreeing to such a, y'know, radical idea. ®

The essential guide to IT transformation

More from The Register

next story
Apple promises to lift Curse of the Drained iPhone 5 Battery
Have you tried turning it off and...? Never mind, here's a replacement
Mozilla's 'Tiles' ads debut in new Firefox nightlies
You can try turning them off and on again
Linux turns 23 and Linus Torvalds celebrates as only he can
No, not with swearing, but by controlling the release cycle
Scratched PC-dispatch patch patched, hatched in batch rematch
Windows security update fixed after triggering blue screens (and screams) of death
This is how I set about making a fortune with my own startup
Would you leave your well-paid job to chase your dream?
prev story

Whitepapers

Endpoint data privacy in the cloud is easier than you think
Innovations in encryption and storage resolve issues of data privacy and key requirements for companies to look for in a solution.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Advanced data protection for your virtualized environments
Find a natural fit for optimizing protection for the often resource-constrained data protection process found in virtual environments.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Next gen security for virtualised datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.