Feeds

In-app redemption codes spotted in iOS App Store

Reviewers spot offers to get in-game goodies without cash

Internet Security Threat Report 2014

Apple is now allowing some developers to offer redemption codes for in-app purchases on its iOS platform.

Editor Jeff Scott spotted the offer in a promotion from Electronic Arts for its Real Racing 3 title. The company is allowing users the opportunity to receive free in-game currency by way of a code delivered via email.

Users can enter the code to receive in-game currency on their iOS devices. Users who have not yet installed the freemium game can receive a link to download the App.

While the in-game promotion from EA is but a minor item, the implications it carries for the App Store and iOS developers could be significant.

Developers could previously only link promotional codes to full app downloads -such as entering a code to receive a free version of a full app. With the addition of in-app codes, developers will now be able to tie the codes to in-game micro-transactions.

Such a system could be particularly useful to developers who specialize in freemium titles which offer free gameplay but charge users small amounts for in-app items or premium content. With an in-app code support, those developers could give users items or bonuses without the need to make a credit card purchase. EA, for example, asks users to register their email address with the company to receive the bonus.

Apple first introduced In-App purchases in 2009. The system has had some hiccups, including a 2012 kerfuffle over hacked content and a 2014 settlement with the FTC over lax parental controls which allowed kids to rack up charges with in-game purchases. ®

Internet Security Threat Report 2014

More from The Register

next story
Download alert: Nearly ALL top 100 Android, iOS paid apps hacked
Attack of the Clones? Yeah, but much, much scarier – report
NSA SOURCE CODE LEAK: Information slurp tools to appear online
Now you can run your own intelligence agency
Microsoft: Your Linux Docker containers are now OURS to command
New tool lets admins wrangle Linux apps from Windows
Microsoft adds video offering to Office 365. Oh NOES, you'll need Adobe Flash
Lovely presentations... but not on your Flash-hating mobe
You stupid BRICK! PCs running Avast AV can't handle Windows fixes
Fix issued, fingers pointed, forums in flames
HTML5 vs native: Harry Coder and the mudblood mobile app princes
Developers just want their ideas to generate money
prev story

Whitepapers

Driving business with continuous operational intelligence
Introducing an innovative approach offered by ExtraHop for producing continuous operational intelligence.
Why CIOs should rethink endpoint data protection in the age of mobility
Assessing trends in data protection, specifically with respect to mobile devices, BYOD, and remote employees.
A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Protecting against web application threats using SSL
SSL encryption can protect server‐to‐server communications, client devices, cloud resources, and other endpoints in order to help prevent the risk of data loss and losing customer trust.