Feeds

Google Cloud Platform builds Ivy Bridge to new Asian region

Joins the 'span planet with acceptable latency' club

Application security programs and practises

Google has created a new “Asia” region and two new zones – “asia-east1-a” and “asia-east1-b” - for its cloudy Compute Engine service.

The new region uses Ivy Bridge CPUs, which means it is built on more modern Intel kit and should offer superior performance compared to Google's Sandy-Bridge-using US and Europe regions.

Google's not saying much more about the new region other than to say Asian developers can now play in Google's cloud without having to put up with trans-pacific of trans-eurasian latency. Developers in other regions, meanwhile, now have another option when deploying apps that target audiences in Asia and another chance to strengthen their disaster recovery regimes by storing data and ready-to-fire-up virtual machines on another continent.

More importantly, opening an Asian region means Google now joins Amazon Web Services and Microsoft in the “span planet with cloud at acceptable latency” club.

Doing so means Google can now more easily go head-to-head with those three players.

AWS and Microsoft are unlikely to break stride at the news, probably seeing it as inevitable. They may be a little miffed that Ivy Bridge silicon will be on offer, but given the rate at which all three are building and refreshing their infrastructure, if Google has a lead it won't last for long.

One last thought: Google says Compute Engine runs on "the same infrastructure and technology that powers Google". If the Asian region is its newest, how many Google bit barns are running Sandy Bridge-powered kit? ®

Eight steps to building an HP BladeSystem

More from The Register

next story
Sysadmin Day 2014: Quick, there's still time to get the beers in
He walked over the broken glass, killed the thugs... and er... reconnected the cables*
Apple fanbois SCREAM as update BRICKS their Macbook Airs
Ragegasm spills over as firmware upgrade kills machines
SHOCK and AWS: The fall of Amazon's deflationary cloud
Just as Jeff Bezos did to books and CDs, Amazon's rivals are now doing to it
Amazon Reveals One Weird Trick: A Loss On Almost $20bn In Sales
Investors really hate it: Share price plunge as growth SLOWS in key AWS division
EU's top data cops to meet Google, Microsoft et al over 'right to be forgotten'
Plan to hammer out 'coherent' guidelines. Good luck chaps!
US judge: YES, cops or feds so can slurp an ENTIRE Gmail account
Crooks don't have folders labelled 'drug records', opines NY beak
Auntie remains MYSTIFIED by that weekend BBC iPlayer and website outage
Still doing 'forensics' on the caching layer – Beeb digi wonk
Manic malware Mayhem spreads through Linux, FreeBSD web servers
And how Google could cripple infection rate in a second
prev story

Whitepapers

Top three mobile application threats
Prevent sensitive data leakage over insecure channels or stolen mobile devices.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Designing a Defense for Mobile Applications
Learn about the various considerations for defending mobile applications - from the application architecture itself to the myriad testing technologies.
Build a business case: developing custom apps
Learn how to maximize the value of custom applications by accelerating and simplifying their development.