Feeds

T-Mobile US cuts overage charges, dares rivals to follow suit

Guess who hates us, says T-Mob US boss

  • alert
  • submit to reddit

The Essential Guide to IT Transformation

T-Mobile US is once again looking to seize headlines in the US carrier space by pressing forward with a campaign to end data, text, and voice overage fees.

The company said that as of May 1 it will no longer charge users an additional fee when the data limit on a device has been reached.

Similarly, the company has eliminated overage charges for users who are still on voice and text plans that carry fixed limits on messages or minutes.

In announcing the plan, T-Mobile US chief executive John Legere also challenged the company's competitors to follow suit and eliminate data overage penalties for their own customers.

Legere has started an online petition for customers of other carriers to request the end of overage charges.

"The old carriers' entry-level plans lure you in with a low monthly cost for a fixed amount of domestic minutes, texts or data. Once you go over those limits – even by a little – you're hit with bill shock," Legere wrote.

"On behalf of all US wireless consumers, we're putting an end to the fear of getting one too many pics or clicking on one too many links – and bam. You're hit with overages."

Legere then took to Twitter to further his campaign and, true to form, send a few shots across the bow of his company's competitors.

The move is the third and final installment of a series of customer initiatives T-Mobile US is rolling out in the latest phase of its Uncarrier campaign. Last week, the company on successive days rolled out a plan to offer a $40 entry-level monthly service plan and a post-paid mobile data plan that included discounts of up to $130 on the company's tablet offerings.

The Uncarrier campaign has seen T-Mobile US roll out a series of customer-friendly initiatives in the past year. While the firm has taken a short-term cash hit, T-Mobile US is also reporting a subscriber jump which the firm hopes will bring a long-term financial windfall. ®

Boost IT visibility and business value

More from The Register

next story
Scotland's BIG question: Will independence cost me my broadband?
They can take our lives, but they'll never take our SPECTRUM
iWallet: No BONKING PLEASE, we're Apple
BLE-ding iPhones, not NFC bonkers, will drive trend - marketeers
Trying to sell your house? It'd better have KILLER mobile coverage
More NB than transport links to next-gen buyers - study
Auntie remains MYSTIFIED by that weekend BBC iPlayer and website outage
Still doing 'forensics' on the caching layer – Beeb digi wonk
Speak your brains on SIGNAL-FREE mobile comms firm here
Is goTenna tech a goer? Time to grill CEO, CTO
NBN Co adds apartments to FTTP rollout
Commercial trial locations to go live in September
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Backing up Big Data
Solving backup challenges and “protect everything from everywhere,” as we move into the era of big data management and the adoption of BYOD.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.