Feeds

Apple to flush '£37bn' down the bog if it doesn't flog cheapo slabtops

Cupertino golden with laptop-like-tablet, insists analyst

Choosing a cloud hosting partner with confidence

A senior JPMorgan analyst has urged Apple to seize a $63bn (£37bn) opportunity by flogging a hybrid laptop-tablet device running iOS.

Equity research analyst Rod Hall said the fruity firm was missing out on a huge market by failing to produce a cheap-ish mongrel laptop priced between $500 and $1,000 (£300 and £600).

The JPMorgan man suggested Apple is likely to "cannibalize" its MacBook Air line in 2014 to effectively add a mouse and keyboard combo to its slabs. If Apple decided to tout an iOS tablet-slash-laptop, it could expect to shift 25 million units and "rapidly grow share" of the market, we're told.

In February, Hall coined the word iAnywhere to describe his dream of a crossbred laptop and fondleslab.

"We believe that Apple is currently missing a $63bn market opportunity by only partially playing in the $500-$1,000 laptop market via the iPad," Hall noted in his latest report.

"Our central assumption is that lower priced laptop buyers are not willing to purchase what amounts to an expensive tablet that doesn’t fully replace a laptop.

"While some iPad owners are replacing laptops with the device, we believe that most use the iPad as a supplemental device to either a laptop or desktop PC. If iAnywhere allowed these users to flexibly use an iPad as both a PC and a tablet, we believe that many would elect to own simply one device."

The analyst also had a bad prediction for Intel, and warned that Apple's own in-house-designed, A-series chip would probably be used in its next generation of laptop machines.

"In 2014, we believe that the next A-series chip (probably named the A8) is likely to surpass the computing power of current i5 based MacBook Airs," he continued. "If our calculations are roughly correct, we would see no reason for Apple not to begin using the A8 in its laptops or... just make its tablet behave as a laptop." ®

The next step in data security

More from The Register

next story
Phones 4u slips into administration after EE cuts ties with Brit mobe retailer
More than 5,500 jobs could be axed if rescue mission fails
Israeli spies rebel over mass-snooping on innocent Palestinians
'Disciplinary treatment will be sharp and clear' vow spy-chiefs
Apple CEO Tim Cook: TV is TERRIBLE and stuck in the 1970s
The iKing thinks telly is far too fiddly and ugly – basically, iTunes
Huawei ditches new Windows Phone mobe plans, blames poor sales
Giganto mobe firm slams door shut on Microsoft. OH DEAR
Phones 4u website DIES as wounded mobe retailer struggles to stay above water
Founder blames 'ruthless network partners' for implosion
Found inside ISIS terror chap's laptop: CELINE DION tunes
REPORT: Stash of terrorist material found in Syria Dell box
Show us your Five-Eyes SECRETS says Privacy International
Refusal to disclose GCHQ canteen menus and prices triggers Euro Human Rights Court action
prev story

Whitepapers

Providing a secure and efficient Helpdesk
A single remote control platform for user support is be key to providing an efficient helpdesk. Retain full control over the way in which screen and keystroke data is transmitted.
Saudi Petroleum chooses Tegile storage solution
A storage solution that addresses company growth and performance for business-critical applications of caseware archive and search along with other key operational systems.
Security and trust: The backbone of doing business over the internet
Explores the current state of website security and the contributions Symantec is making to help organizations protect critical data and build trust with customers.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.