Feeds

'Monstrous' Apple kicked us off iAd, claimed we are its RIVAL – Brit music upstart

Streaming firm can no longer advertise with Apple

Choosing a cloud hosting partner with confidence

Apple has been accused of hobbling an up-and-coming British firm by booting it off the iAd advertising platform.

Bloom FM, a Spotify-style music streaming service, claimed Apple issued the iAd ban because it now regards the London-based company as a rival.

The Register understands that Apple wrote to Bloom today and claimed it was a direct competitor to iRadio, which is surprising because this Apple-operated service does not yet exist in the UK.

John Clark, Bloom's spokesman, told us the small company was surprised to have found itself in Apple's crosshairs.

"We're a small company from west London made up of just 27 people. It's amusing and flattering to have been noticed by a monstrous company like Apple. They told us we are a competitive service to iTunes radio, despite the fact we are UK-only and iRadio has not launched here."

Bloom spent just under £2,000 a month on promoting itself on the iAd network, which posts banner ads within apps.

It is just 14 months old yet already boasts a one-million-strong subscriber base in the UK. The Chiswick-based company allows users to pay £1, £5 or £10 to download and store songs on their smartphones.

Bloom also took to Twitter to tell the world about its squabble with Apple:

Apple first banned competing firms from iAd in 2010. However, this ban specifically stopped firms from gathering statistical information.

We contacted Apple for comment, but have not received an answer. Having contacted the Competition and Markets Authority, The Register understands that no action will be taken until Bloom makes a complaint, which it has not done to date. ®

Security for virtualized datacentres

More from The Register

next story
Facebook pays INFINITELY MORE UK corp tax than in 2012
Thanks for the £3k, Zuck. Doh! you're IN CREDIT. Guess not
Big Content outs piracy hotbeds: São Paulo, Beijing ... TORONTO?
MPAA calls Canadians a bunch of bootlegging movie thieves
Google Glassholes are UNDATEABLE – HP exec
You need an emotional connection, says touchy-feely MD... We can do that
YARR! Pirates walk the plank: DMCA magnets sink in Google results
Spaffing copyrighted stuff over the web? No search ranking for you
UK.gov pushes for SWIFT ACTION against nuisance calls, threatens £500k fines
DCMS seeks lowering of legal threshold to fight rogue firms
Just don't blame Bono! Apple iTunes music sales PLUMMET
Cupertino revenue hit by cheapo downloads, says report
Hungary's internet tax cannot be allowed to set a precedent, says EC
More protests planned against giga-tariff for Tuesday evening
US court SHUTS DOWN 'scammers posing as Microsoft, Facebook support staff'
Netizens allegedly duped into paying for bogus tech advice
prev story

Whitepapers

Cloud and hybrid-cloud data protection for VMware
Learn how quick and easy it is to configure backups and perform restores for VMware environments.
Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Saudi Petroleum chooses Tegile storage solution
A storage solution that addresses company growth and performance for business-critical applications of caseware archive and search along with other key operational systems.
How to simplify SSL certificate management
Simple steps to take control of SSL certificates across the enterprise, and recommendations centralizing certificate management throughout their lifecycle.