Feeds
HTC One M8

HTC One M8: Reg man takes spin in Alfa Romeo of smartphone world

Nippy, gorgeous featu... Sigh. You're buying BMW, aren't you?

Choosing a cloud hosting partner with confidence

Review If phone companies were car manufacturers, HTC would be Alfa Romeo to Samsung's BMW. Customers look at the HTC One, see how it matches the Galaxy spec for spec, how it's that little bit more interesting and significantly nicer as a physical object... and then buy the Samsung anyway.

HTC One M8

The road less travelled? HTC's One M8

To sway people from their habitual paths, the new HTC One is going to need more than a smarter case and incremental spec improvements. HTC wants to capture between 8 per cent and 10 per cent of the smartphone market – roughly equivalent to Nokia – but in the crowded Android space, that's a tall order.

Let's quickly run through what makes it special. The HTC One M8 has a clever system of dual cameras which gives depth measurement. This opens the way to lots of special effects to make your selfies that much better. It has great speakers, a MicroSD slot and there is a clever see-through case which lets you check the time with a double tap when it's closed.

HTC One M8

Illuminating idea: the perforated cover shows gives some basic info when double tapped

Yet it’s an injustice to the phone’s styling to put it in the case, as it looks and feels great without it. HTC is rightly proud of the back being 90 per cent metal, brushed aluminium, and uses the case as an antenna. RF is difficult, and juggling the dozens of frequencies – which the LTE spec allows for – much more so. Putting everything in a metal case makes everything very much harder. But it does feel good, very good.

It also helps the density. One of the things which gives something a quality feel is how dense it is. While the phone industry as followed the mantra of light being good, it's not about the weight but how you use it. Something with a heft feels like a quality item: it's why a Zippo lighter feels better than a Cricket. At 146 x 71 x 9mm and 160 grams, the HTC One feels great. Putting it in a plastic case makes it feel cheaper and less dense.

HTC One M8

Looks quite pretty out of the case

The headline feature of the HTC One is its depth sensor. Everyone has to have a distinguishing gimmick in their phone. Sony makes its phones waterproof, Samsung's is a heart rate sensor and HTC's is a second camera which is used to measure how far away things are. This isn't anything like as precise as the X-Box Kinect, which can do full 3D mapping, but makes it simple to add the fashionable Bokeh effect where the focal point of the image is sharp and the rest is fuzzy.

The effects filters also let you replace the fuzziness with pencil sketches, monochrome, cartoon and speed filter effects. You can't save pictures out in a model that contains the depth information, instead each time you apply a filter it saves a copy. You can soon end up with lots of very similar pictures on your phone. Saving out the depth information – and providing a desktop viewer – would be particularly cool for the mode which extrapolates a 3D view with perspective. Ultimately it's not as powerful as the Lytro camera but quite fun all the same.

HTC One M8 camera tricks

HTC One M8 camera tricks – click for a larger image

The resolution is nothing like as good as the Nokia PureView 41Mp or even the Sony Z2 at 20.7Mp - it's a paltry 4Mp - but HTC is keen to explain that because the sensor is every bit as large of its rivals, these "ultrapixels" are very much better.

What it can't ignore is that those rivals have software and physical optical image stabilisation which both reduces camera shake and helps low light performance.  Alfa will tell you that their 1750cc four cylinder turbo is every bit as good as rivals' engines, but BMW will sell you a 3000cc N55 straight six.

Remote control for virtualized desktops

More from The Register

next story
NOKIA - Not FINNished yet! BEHOLD the somewhat DULL MYSTERY DEVICE!
N1 mini-'slab to plop into crowded pond next year
The Nokia ENIGMA THING and its SECRET, TERRIBLE purpose
Finnish firm coyly exposes mystery product – and WE NO what it is
Heyyy! NICE e-bracelet you've got there ... SHAME if someone were to SUBPOENA it
Court pops open cans of worms and whup-ass in Fitbit case
SLURP! Flick your TONGUE around our LOLLIPOP – Google
Android 5 is coming – IF you're lucky enough to have the right gadget
Nokia's N1 fondleslab's HIDDEN BRILLIANCE: The 'Z Launcher'
Sugarcoating Android's Lollipop makes tab easier to swallow
Space Commanders rebel as Elite:Dangerous kills offline mode
Frontier cops an epic kicking in its own forums ahead of December revival
prev story

Whitepapers

Why cloud backup?
Combining the latest advancements in disk-based backup with secure, integrated, cloud technologies offer organizations fast and assured recovery of their critical enterprise data.
A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Choosing a cloud hosting partner with confidence
Download Choosing a Cloud Hosting Provider with Confidence to learn more about cloud computing - the new opportunities and new security challenges.
New hybrid storage solutions
Tackling data challenges through emerging hybrid storage solutions that enable optimum database performance whilst managing costs and increasingly large data stores.