Feeds

Miserly investors toss $11m at storage upstart Amplidata

For an E-round. You might as well go busking with a trumpet

Secure remote control for conventional and virtual desktops

Is this thin investment provisioning in action? Object storage startup Amplidata has had $11m chucked at it to grow the business – a relatively trifling amount.

Amplidata develops and sells the AmpliStor object storage product, which is OEMed as Lattus by Quantum. It uses a component of its StorNext multi-tier file virtualisation software and positions it as an alternative to tape.

We’re told Intel Capital led the round with participation from all existing investors, including Endeavor Vision, Hummingbird Ventures, Quantum, and Swisscom Ventures. That makes the average investment from all six less than $2m each. With backers like this, Amplidata could well think it's on a weight-loss diet.

This is the funding history so far:

  • 2008 - Amplidata founded with, we understand, $2.5m seed funding
  • May 2010 - A-round of $2.5m from Big Bang Ventures
  • September 2010 - B-round of $6m
  • February 2012 - C-round of $8m from Big Bang Ventures, Endeavour Vision, Intel Capital and Swisscom
  • September 2012 - D-round of $6m from Quantum and Intel Capital, Swisscom Ventures, Hummingbird Ventures and Endeavour Vision
  • March 2014 - $11m E-round
Amplidata funding

Amplidata funding history

That makes Amplidata's total funding $36m. The latest infusion will be used “to drive the next phase of growth by expanding its sales and marketing initiatives and investments in its research and development team to further advance true cloud-scale storage economics.”

Competitor Cleversafe picked up $55m in D-round funding in August last year. Fellow upstart Scality received $22m in a C-round in June 2013.

Both payments make Amplidata look relatively under-funded and indicate it’s growing more slowly than its main competitors with investors loath to fund it more generously. ®

Secure remote control for conventional and virtual desktops

More from The Register

next story
6 Obvious Reasons Why Facebook Will Ban This Article (Thank God)
Clampdown on clickbait ... and El Reg is OK with this
No, thank you. I will not code for the Caliphate
Some assignments, even the Bongster decline must
Fast And Furious 6 cammer thrown in slammer for nearly three years
Man jailed for dodgy cinema recording of Hollywood movie
Caught red-handed: UK cops, PCSOs, specials behaving badly… on social media
No Mr Fuzz, don't ask a crime victim to be your pal on Facebook
Barnes & Noble: Swallow a Samsung Nook tablet, please ... pretty please
Novelslab finally on sale with ($199 - $20) price tag
Ballmer leaves Microsoft board to spend more time with his b-balls
From Clippy to Clippers: Hi, I see you're running an NBA team now ...
Video of US journalist 'beheading' pulled from social media
Yanked footage featured British-accented attacker and US journo James Foley
Call of Duty daddy considers launching own movie studio
Activision Blizzard might like quality control of a CoD film
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Endpoint data privacy in the cloud is easier than you think
Innovations in encryption and storage resolve issues of data privacy and key requirements for companies to look for in a solution.
Scale data protection with your virtual environment
To scale at the rate of virtualization growth, data protection solutions need to adopt new capabilities and simplify current features.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?