Feeds

Getty offers 35 MILLION images for free – if you jump (em)bed with it

Read the fine print before you shack up with the vast agency

Beginner's guide to SSL certificates

Photo giant Getty Images has announced it will allow 35 million of its images to be embedded on non-commercial sites such as blogs, message boards and social networks.

It's via a new Embed tool, similar to Twitter or YouTube's iframe HTML, which allows the image to be pasted onto a web page, and allows Getty to track usage.

Getty retains the copyright – although most of it is other people's stuff – and host the image, but only at the size and resolution Getty permits. The terms and conditions of use state that the image can't be used for commercial purposes, promotions, or political or defamatory uses.

That doesn't rule out Getty itself commercialising the images, of course, as it will be able to inject advertisements into the player. So one day it might look similar to Facebook today, and use the internet's scale to monetise other people's creativity.

The Getty image embedder

The Getty image embedder

Martin Orpen, co-founder of the UK photographers self-help group Pro Imaging, told us he feared the Getty move may make it harder to sue wilful infringers. Photographers have been successful in bringing cases (and often these are large corporate users such as newspaper groups), while the UK has shaken up its court system to bring in low-cost access to justice.

The Intellectual Property Enterprise Court is what the old Patents Court used to be called, and it can also hear small claims: fast-track copyright infringement cases under £10,000. This latter part isn't very well known - if your snap that you posted to Flickr has been used by somebody without your permission, did you even know you could use the law cheaply?

Orpen says the royalty-free imaging model has a highly politicised history.

"After we formed around 10 years ago, everyone backed down from challenging royalty-free, and simply turned over, including some that shouldn't have. Some photographers were actively dumping their images into Royalty Free simply to make a fast buck, undermining photographers everywhere."

"We look at Getty and the big libraries with huge suspicion."

The two giants, Getty and Corbis, the latter founded by Bill Gates, have increasingly come under pressure from very low cost microstock libraries. Getty acquired a clever image recognition software system called PicScout a few years ago, which can identify a potentially infringing image from just a fragment. ®

Providing a secure and efficient Helpdesk

More from The Register

next story
Scrapping the Human Rights Act: What about privacy and freedom of expression?
Justice minister's attack to destroy ability to challenge state
DVLA website GOES TITSUP on day paper car tax discs retire
Welcome to GOV.UK - digital by de ... FAULT
WHY did Sunday Mirror stoop to slurping selfies for smut sting?
Tabloid splashes, MP resigns - but there's a BIG copyright issue here
Hey Brit taxpayers. You just spent £4m on Central London ‘innovation playground’
Catapult me a Mojito, I feel an Digital Innovation coming on
EU probes Google’s Android omerta again: Talk now, or else
Spill those Android secrets, or we’ll fine you
Google hits back at 'Dear Rupert' over search dominance claims
Choc Factory sniffs: 'We're not pirate-lovers - also, you publish The Sun'
EU to accuse Ireland of giving Apple an overly peachy tax deal – report
Probe expected to say single-digit rate was unlawful
Inequality increasing? BOLLOCKS! You heard me: 'Screw the 1%'
There's morality and then there's economics ...
While you queued for an iPhone 6, Apple's Cook sold shares worth $35m
Right before the stock took a 3.8% dive amid bent and broken mobe drama
prev story

Whitepapers

Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Storage capacity and performance optimization at Mizuno USA
Mizuno USA turn to Tegile storage technology to solve both their SAN and backup issues.
The next step in data security
With recent increased privacy concerns and computers becoming more powerful, the chance of hackers being able to crack smaller-sized RSA keys increases.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.
A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.