Feeds

Google's App Engine architect defects to Snapchat

Peter Magnusson hopes to avoid 'pissing off' former colleagues

Build a business case: developing custom apps

One of Google's top cloud product managers has left the gold-plated confines of Page and Brin's search palace to work for one of his former top customers – the obscenely popular SnapChat app.

Peter Magnusson, the man who spent the past three years running engineering for Google's 'Google App Engine' (GAE) platform cloud, confirmed on Tuesday that he had left Google to join Snapchat.

Snapchat is an ephemeral mobile messaging service with an enthusiastic user-base of teens and young adults. The company is notorious in Silicon Valley for reportedly turning down a $3bn buyout offer from Facebook.

It is also notorious for being one of the few prominent companies to run on Google App Engine – the search company's answer to Microsoft's Windows Azure, Salesforce's Heroku, and Amazon's Elastic Beanstalk.

Magnusson formerly ran the engineering team for App Engine, and before that worked at Conformiq Inc, and Virtutech.

In an earlier version of a Wall Street Journal story outlining the move Magnusson was said to have been hired to help Snapchat "lessen its reliance on partners like Google" – a description that Magnusson subsequently disputed in the comments on the piece.

"Thx WSJ for pissing off all my old Google friends," he wrote in a comment. "A more correct statement is that we'll continuously evaluate alternatives, and likely over time develop more infrastructure ourselves, in particular in specialized areas of our apps. Google is a great partner, and the success of Snapchat would simply not have been possible without Google Cloud, and we expect to work closely together. Period."

The app has been hooked on the cloud from its inception, and uses the platform-as-a-service due to its relatively low maintenance overhead and broad infrastructure management. As with most services, though, as Snapchat has grown the economics of its cloud use are likely getting less and less attractive, encouraging it to explore other areas.

Snapchat will also hire staff to bulk up its security capabilities as well, the WSJ reported. The service suffered a data breach recently in which hackers harvested account details for 4.6 million of the app's users.

"It's a blast," Magnusson said when we contacted him on Tuesday. "Great team, ridiculous traction, lots of fun ideas in the pipe." ®

Boost IT visibility and business value

More from The Register

next story
Sysadmin Day 2014: Quick, there's still time to get the beers in
He walked over the broken glass, killed the thugs... and er... reconnected the cables*
Auntie remains MYSTIFIED by that weekend BBC iPlayer and website outage
Still doing 'forensics' on the caching layer – Beeb digi wonk
SHOCK and AWS: The fall of Amazon's deflationary cloud
Just as Jeff Bezos did to books and CDs, Amazon's rivals are now doing to it
VVOL update: Are any vendors NOT leaping into bed with VMware?
It's not yet been released but everyone thinks it's the dog's danglies
BlackBerry: Toss the server, mate... BES is in the CLOUD now
BlackBerry Enterprise Services takes aim at SMEs - but there's a catch
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
The Essential Guide to IT Transformation
ServiceNow discusses three IT transformations that can help CIO's automate IT services to transform IT and the enterprise.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
How modern custom applications can spur business growth
Learn how to create, deploy and manage custom applications without consuming or expanding the need for scarce, expensive IT resources.
Build a business case: developing custom apps
Learn how to maximize the value of custom applications by accelerating and simplifying their development.