Feeds

Snowden saga scares Oracle away from spy-flick sponsorship

Company said to have backed out of Jack Ryan placements

5 things you didn’t know about cloud backup

The ongoing tensions between the government and private sectors over Edward Snowden's document leaks has reportedly pushed Oracle to cancel a high-profile film placement deal.

Citing unnamed sources familiar with the matter, The Financial Times claims that Oracle first made, then sought a way out of, a product-placement deal in the spy thriller Jack Ryan: Shadow Recruit.

According to the FT report, Oracle originally made a deal that would have seen the company's branding featured prominently in the film, an action/suspense yarn about international espionage and terrorism.

Over the course of production, however, former government contractor Edward Snowden released the first documents in his now-famous data dump on government surveillance activities and digital-data archives.

Following the revelations from Snowden, Oracle reportedly decided that it would no longer like to be associated with a film about international government espionage activities, and asked to have its brand removed from the film.

According to the report, Oracle did have its brand scrubbed from the film, but the company remained on the hook for whatever money it originally spent for the product placement.

The company declined to comment on the matter when contacted by El Reg.

As the FT notes, Oracle has connections with the film beyond possible marketing interests: CEO Larry Ellison's son David runs the studio which coproduced the picture. That studio, Skydance Productions, also worked on other action/espionage titles, including Mission: Impossible – Ghost Protocol and Jack Reacher.

No stranger to product placement, Oracle has managed to sneak its products and branding into titles such as The Avengers and the Iron Man series. ®

5 things you didn’t know about cloud backup

More from The Register

next story
6 Obvious Reasons Why Facebook Will Ban This Article (Thank God)
Clampdown on clickbait ... and El Reg is OK with this
Mozilla's 'Tiles' ads debut in new Firefox nightlies
You can try turning them off and on again
No, thank you. I will not code for the Caliphate
Some assignments, even the Bongster decline must
Banking apps: Handy, can grab all your money... and RIDDLED with coding flaws
Yep, that one place you'd hoped you wouldn't find 'em
TROLL SLAYER Google grabs $1.3 MEEELLION in patent counter-suit
Chocolate Factory hits back at firm for suing customers
Kaspersky backpedals on 'done nothing wrong, nothing to fear' blather
Founder (and internet passport fan) now says privacy is precious
Primetime precrime? Minority Report TV series 'being developed'
I have to know. I have to find out what happened to my life
Ex-IBM CEO John Akers dies at 79
An era disrupted by the advent of the PC
prev story

Whitepapers

Gartner critical capabilities for enterprise endpoint backup
Learn why inSync received the highest overall rating from Druva and is the top choice for the mobile workforce.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Rethinking backup and recovery in the modern data center
Combining intelligence, operational analytics, and automation to enable efficient, data-driven IT organizations using the HP ABR approach.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Next gen security for virtualised datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.