Feeds

PEX vex: Partners uninvited from the VMware party – report

All right, partner?

Next gen security for virtualised datacentres

+Comment VMware has reportedly asked at least two vendors – including Nutanix and Veeam – to "limit" their "presence" on the exhibition floor of the virtualisation juggernaut's Partner Exchange conference next week, prompting consternation in the storage community.

The story, broken by CRN, has caused a Twitter frenzy and much chatter in the storage world – VMware and Veeam of course have some partners in common and Veeam's product is built to work in VMware environments. (And if you missed it on Thursday, you can hear the tech-casters at El Reg's Speaking in Tech chatting about it here.)

VMware hasn't made a comment yet, leaving analysts and commentators to speculate that it is a move prompted by weakness and not strength. Veeam currently has a competing backup and protection offering for VMware virtual machines and it has been conjectured that VMware plans to push its own improved line-up of backup products at the event.

Nutanix is making the running with converged server/storage systems. VMware has recently launched its own VSAN, a software product which is going in the same direction.

VMware also features in the converged Vblock systems from VCE (VMware, Cisco, EMC), yet these are not as converged as Nutanix’s boxes and typically cost more, placing them, you would think, in a different market sector.

Meanwhile, Simplivity, a Nutanix competitor, will be present at PEX and is a Global Platinum sponsor, one down from the top: Global Diamond Sponsor level.

Comment

Nutanix is moving to support Hyper-V and KVM and this may have been what prompted VMware's exclusion move. Gelsinger’s gang may also want to make a big VSAN announcement at PEX and not have VSAN indirectly validate Nutanix’s approach and take away some of VSAN's shiny lustre. Of course we're just speculating here.

Veeam is just rocketing up the scale and obliterating virtually everyone else in the VMware VM backup protection stakes. As VMware has its own data protection product, Data Protection Advanced, there is speculation that this may have been a factor.

Veeam will, apparently, be a sponsor at a future VMWorld this year so we have what looks like a one-off exclusion.

Competitors like CommVault - a Global Platinum sponsor, Symantec - a Gold sponsor, Unitrends - a Silver sponsor, and Zerto - a Bronze sponsor - will be at PEX.

The exclusion won’t stop Nutanix and Veeam being in San Francisco, where the exchange conference is being held next week, and meeting other VMware partners.

We'll update if we hear from VMware. ®

Gartner critical capabilities for enterprise endpoint backup

More from The Register

next story
The Return of BSOD: Does ANYONE trust Microsoft patches?
Sysadmins, you're either fighting fires or seen as incompetents now
Microsoft: Azure isn't ready for biz-critical apps … yet
Microsoft will move its own IT to the cloud to avoid $200m server bill
Shoot-em-up: Sony Online Entertainment hit by 'large scale DDoS attack'
Games disrupted as firm struggles to control network
Cutting cancer rates: Data, models and a happy ending?
How surgery might be making cancer prognoses worse
Silicon Valley jolted by magnitude 6.1 quake – its biggest in 25 years
Did the earth move for you at VMworld – oh, OK. It just did. A lot
Forrester says it's time to give up on physical storage arrays
The physical/virtual storage tipping point may just have arrived
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
5 things you didn’t know about cloud backup
IT departments are embracing cloud backup, but there’s a lot you need to know before choosing a service provider. Learn all the critical things you need to know.
Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
Top 8 considerations to enable and simplify mobility
In this whitepaper learn how to successfully add mobile capabilities simply and cost effectively.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?