Feeds

Facebook unwraps Paper, a content-hoover application

Ad-slinger cranks out new content management system for social network denizens

Combat fraud and increase customer satisfaction

Facebook has announced a new application that is designed to get more people to donate more information to the social network, and to let more people spend more time viewing the ad-wrapped content.

The "Paper" smartphone app was announced by Facebook in a blog post on Thursday as part of a new strategy by the company to gather more loyal mobile users through a multi-application strategy.

Paper consists of a re-thought content management system for people posting to Facebook's gigantic data repository, and also a variety of new ways people can browse the information.

"Paper makes storytelling more beautiful with an immersive design and fullscreen, distraction-free layouts," the company wrote in an ever so fluffy blog post. "We've also made it easier to craft and share beautiful stories of your own."

The application is built out of various sections with Facebook's News Feed serving as the first one. There are other sections as well, such as sports, food, and science.

Facebook Paper

Paper sees Facebook re-think how people post and consume information on its network

"Each section includes a rich mix of content from emerging voices and well-known publications," the company wrote.

The application includes a variety of user interface tweaks, such as the ability for a person to tilt their phone to navigate large photos, for videos to autoplay, and a what-you-see-is-what-you-get interface for posting content.

As someone who uses Facebook to keep up with friends and occasionally post irritating little missives to chum's profiles, this app doesn't hold much fascination for this Reg hack. But for heavy Facebook users it seems like a useful tool, as long as you don't mind that every single action you perform on it ultimately lines the swelling coffers of Zuck & Co. As of the company's most recent earnings, 53 percent of its revenue came from mobile ads.

Paper will be available for iPhones from February 3, but an Android version has yet to be announced. ®

Combat fraud and increase customer satisfaction

More from The Register

next story
This time it's 'Personal': new Office 365 sub covers just two devices
Redmond also brings Office into Google's back yard
Oh no, Joe: WinPhone users already griping over 8.1 mega-update
Hang on. Which bit of Developer Preview don't you understand?
Microsoft lobs pre-release Windows Phone 8.1 at devs who dare
App makers can load it before anyone else, but if they do they're stuck with it
Half of Twitter's 'active users' are SILENT STALKERS
Nearly 50% have NEVER tweeted a word
Next Windows obsolescence panic is 450 days from … NOW!
The clock is ticking louder for Windows Server 2003 R2 users
Ditch the sync, paddle in the Streem: Upstart offers syncless sharing
Upload, delete and carry on sharing afterwards?
Microsoft TIER SMEAR changes app prices whether devs ask or not
Some go up, some go down, Redmond goes silent
Batten down the hatches, Ubuntu 14.04 LTS due in TWO DAYS
Admins dab straining server brows in advance of Trusty Tahr's long-term support landing
prev story

Whitepapers

SANS - Survey on application security programs
In this whitepaper learn about the state of application security programs and practices of 488 surveyed respondents, and discover how mature and effective these programs are.
Combat fraud and increase customer satisfaction
Based on their experience using HP ArcSight Enterprise Security Manager for IT security operations, Finansbank moved to HP ArcSight ESM for fraud management.
The benefits of software based PBX
Why you should break free from your proprietary PBX and how to leverage your existing server hardware.
Top three mobile application threats
Learn about three of the top mobile application security threats facing businesses today and recommendations on how to mitigate the risk.
3 Big data security analytics techniques
Applying these Big Data security analytics techniques can help you make your business safer by detecting attacks early, before significant damage is done.