Feeds

Facebook unwraps Paper, a content-hoover application

Ad-slinger cranks out new content management system for social network denizens

Internet Security Threat Report 2014

Facebook has announced a new application that is designed to get more people to donate more information to the social network, and to let more people spend more time viewing the ad-wrapped content.

The "Paper" smartphone app was announced by Facebook in a blog post on Thursday as part of a new strategy by the company to gather more loyal mobile users through a multi-application strategy.

Paper consists of a re-thought content management system for people posting to Facebook's gigantic data repository, and also a variety of new ways people can browse the information.

"Paper makes storytelling more beautiful with an immersive design and fullscreen, distraction-free layouts," the company wrote in an ever so fluffy blog post. "We've also made it easier to craft and share beautiful stories of your own."

The application is built out of various sections with Facebook's News Feed serving as the first one. There are other sections as well, such as sports, food, and science.

Facebook Paper

Paper sees Facebook re-think how people post and consume information on its network

"Each section includes a rich mix of content from emerging voices and well-known publications," the company wrote.

The application includes a variety of user interface tweaks, such as the ability for a person to tilt their phone to navigate large photos, for videos to autoplay, and a what-you-see-is-what-you-get interface for posting content.

As someone who uses Facebook to keep up with friends and occasionally post irritating little missives to chum's profiles, this app doesn't hold much fascination for this Reg hack. But for heavy Facebook users it seems like a useful tool, as long as you don't mind that every single action you perform on it ultimately lines the swelling coffers of Zuck & Co. As of the company's most recent earnings, 53 percent of its revenue came from mobile ads.

Paper will be available for iPhones from February 3, but an Android version has yet to be announced. ®

Secure remote control for conventional and virtual desktops

More from The Register

next story
Netscape Navigator - the browser that started it all - turns 20
It was 20 years ago today, Marc Andreeesen taught the band to play
Sway: Microsoft's new Office app doesn't have an Undo function
Content aggregation, meet the workplace ... oh
Sign off my IT project or I’ll PHONE your MUM
Honestly, it’s a piece of piss
Return of the Jedi – Apache reclaims web server crown
.london, .hamburg and .公司 - that's .com in Chinese - storm the web server charts
NetWare sales revive in China thanks to that man Snowden
If it ain't Microsoft, it's in fashion behind the Great Firewall
Chrome 38's new HTML tag support makes fatties FIT and SKINNIER
First browser to protect networks' bandwith using official spec
prev story

Whitepapers

Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Why cloud backup?
Combining the latest advancements in disk-based backup with secure, integrated, cloud technologies offer organizations fast and assured recovery of their critical enterprise data.
Win a year’s supply of chocolate
There is no techie angle to this competition so we're not going to pretend there is, but everyone loves chocolate so who cares.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Intelligent flash storage arrays
Tegile Intelligent Storage Arrays with IntelliFlash helps IT boost storage utilization and effciency while delivering unmatched storage savings and performance.