Feeds

Apple coughs up 7 hours of profit to refund kids' $32.5m app spend spree

Don't charge for in-software purchases people did not authorize, huffs FTC

Boost IT visibility and business value

American parents whose children ran up huge bills from in-app purchases on Apple devices will be refunded $32.5m by the Cupertino titan.

The settlement was brokered by the US Federal Trade Commission (FTC) after youngsters were able to buy heaps of useless stuff in software – such as power-ups in games – without their guardians' full permission.

Apple's billing practices were branded unfair by the consumer watchdog after tens of thousands of users complained. The FTC said Apple hadn't made it clear how the parental controls on devices limited the spending of money in apps – a mechanism regulated by Apple's App Store so it can take a cut of any transactions.

In some cases, a parent could authorize a child's in-app purchase, which was charged to the adult's credit card, and not realize that for the next 15 minutes, further purchases could be made without parental intervention – giving the kid a large window of time to buy plenty of expensive stuff.

"This settlement is a victory for consumers harmed by Apple’s unfair billing, and a signal to the business community: whether you’re doing business in the mobile arena or the mall down the street, fundamental consumer protections apply,” Edith Ramirez, chairwoman for the FTC, said today in a statement.

"You cannot charge consumers for purchases they did not authorize."

Under the terms of the deal, Apple will provide full refunds to customers for charges ranging from 99 cent purchases to $99.99 in-app payments. The company will also change its billing and notification policies to better inform parents of when and how their accounts can be charged for in-app transactions.

The $32.5m settlement will not hamstring Apple (net income last year: $37bn). Based on the company's financial figures for the year to October 2013, the company raked in sales of $170.9bn. So today's refund payout is worth about 6,000 seconds of Apple's time in terms of annual revenue, or about an hour and forty minutes. Or 7.6 hours of annual profit.

Compared to the performance of the App Store, which by itself generated $1bn in software revenues last month, the $32.5m payout adds up to about one day's haul. Apple has yet to respond to a request for comment on the matter. ®

Boost IT visibility and business value

More from The Register

next story
The Return of BSOD: Does ANYONE trust Microsoft patches?
Sysadmins, you're either fighting fires or seen as incompetents now
Munich considers dumping Linux for ... GULP ... Windows!
Give a penguinista a hug, the Outlook's not good for open source's poster child
Intel's Raspberry Pi rival Galileo can now run Windows
Behold the Internet of Things. Wintel Things
Linux Foundation says many Linux admins and engineers are certifiable
Floats exam program to help IT employers lock up talent
Microsoft cries UNINSTALL in the wake of Blue Screens of Death™
Cache crash causes contained choloric calamity
Eat up Martha! Microsoft slings handwriting recog into OneNote on Android
Freehand input on non-Windows kit for the first time
Linux kernel devs made to finger their dongles before contributing code
Two-factor auth enabled for Kernel.org repositories
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Top 10 endpoint backup mistakes
Avoid the ten endpoint backup mistakes to ensure that your critical corporate data is protected and end user productivity is improved.
Top 8 considerations to enable and simplify mobility
In this whitepaper learn how to successfully add mobile capabilities simply and cost effectively.
Rethinking backup and recovery in the modern data center
Combining intelligence, operational analytics, and automation to enable efficient, data-driven IT organizations using the HP ABR approach.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.