Feeds

Bluetooth 4 BLING: Fashion, not tech, will sell those wearables – wireless chip maker

With this ring, I thee web

SANS - Survey on application security programs

CES 2014 British Bluetooth chip and systems maker CSR is turning its back on sceptical techies in the hope of winning the fashion world’s support for its wearable computing hardware.

Having asked ordinary punters about their attitudes to wearable computing, CSR says it found that few of them care much about the technology. "What does it usefully do?" they ask, inevitably followed by, "Will it make my bum look big?"

CSR Bluetooth Jewellery

CSR’s missed-a-call alert jewellery

Happy to oblige, CSR has come up with a pair of silvery danglers to demonstrate what artisanal jewellers and hardware hackers might together come up with for such an audience.

CSR presented the two trinkets at the Consumer Electronics Show (CES) in Las Vegas this week: a necklace with an on-board light the colour of which you can change at will with the inevitable accompanying app, and a phone status pendant that vibrates and flashes a coloured LED to tell you when you’ve had a call.

Essentially then, the same functionality as a smartwatch, but in a a more feminine form-factor.

CSR Bluetooth Jewellery

Brooch birth

Not that CSR will be making this kind of thing itself whoever might fancy draping such a device over their decolletage. Instead it hopes to inspire more firms to branch out into the wearables business... and buy lots of tiny Bluetooth Smart circuit boards and chips from CSR.

The Cambridge-based firm is also hoping to excite purveyors of audio kit with its new Vibe systems: VibeHub and VibePlayer, also introduced at CES. Hub and Player provide communications sub-systems for, respectively, nodes and end-of-branch devices that use a standard Wi-Fi home network for multi-room wireless audio.

A VibeHub can pull in content from Bluetooth-connected devices such as smartphones and tablets, or grab it from online streamers like Spotify and from network-connected source like DLNA servers and AirPlay hosts. You might find CSR’s VibeHub unit in connected hi-fi, for instance.

CSR Bluetooth Jewellery

Mood ring de nos jours

The VibePlayer hardware is designed to go into anything from less sophisticated connected hi-fi units through classic Bluetooth speakers to Bluetooth headphones. It allows content to be pushed over from one or more VibeHubs, and permits direct Bluetooth connections.

Unlike regular Bluetooth-connected audio output devices VibeHubs and VibePlayers will feature what CSR has dubbed its SyncLock technology, which synchronises audio output in different rooms so the same song being streamed to, say, living room and kitchen comes out of the speakers on both rooms in perfect harmony.

CSR isn’t saying who might be building kit incorporating its Vibe systems, but staff did suggest such products might appear during the first half of the year. But look for the SyncLock sticker on the box, not a Vibe decal, they added.

The company’s pitch to OEMs is not only its Bluetooth expertise - it developed the popular Apt-X codec, for instance - but that its kit, unlike very similar stuff from rival firms, most notably Sonos, operates with standard wireless infrastructure and can be vendor-agnostic.

Buy a SyncLock gadget from A and there’s not reason why you won’t be able to expand the system with a SyncLock product from vendor B... unless either vendor chooses to prevent this, something CSR has admitted its SDK allows.

The software kit does include foundation code for Android and iOS to allow vendors to create multi-room audio management apps. ®

SANS - Survey on application security programs

More from The Register

next story
WTF happened to Pac-Man?
In his thirties and still afraid of ghosts
Reg man builds smart home rig, gains SUPREME CONTROL of DOMAIN – Pics
LightwaveRF and Arduino: Bright ideas for dim DIYers
Leaked pics show EMBIGGENED iPhone 6 screen
Fat-fingered fanbois rejoice over Chinternet snaps
Happy 25th birthday, Game Boy!
Monochrome handset ushered in modern mobile gaming era
Rounded corners? Pah! Amazon's '3D phone has eye-tracking tech'
Now THAT'S what we call a proper new feature
Zucker punched: Google gobbles Facebook-wooed Titan Aerospace
Up, up and away in my beautiful balloon flying broadband-bot
Slip your finger in this ring and unlock your backdoor, phone, etc
Take a look at this new NFC jewellery – why, what were you thinking of?
US mobile firms cave on kill switch, agree to install anti-theft code
Slow and kludgy rollout will protect corporate profits
Leaked photos may indicate slimmer next-generation iPad
Will iPad Air evolve into iPad Helium?
prev story

Whitepapers

Securing web applications made simple and scalable
In this whitepaper learn how automated security testing can provide a simple and scalable way to protect your web applications.
Combat fraud and increase customer satisfaction
Based on their experience using HP ArcSight Enterprise Security Manager for IT security operations, Finansbank moved to HP ArcSight ESM for fraud management.
The benefits of software based PBX
Why you should break free from your proprietary PBX and how to leverage your existing server hardware.
SANS - Survey on application security programs
In this whitepaper learn about the state of application security programs and practices of 488 surveyed respondents, and discover how mature and effective these programs are.
3 Big data security analytics techniques
Applying these Big Data security analytics techniques can help you make your business safer by detecting attacks early, before significant damage is done.