Feeds

Party's over in Waterloo as BlackBerry pulls plug on 2014 Live conference

Ailing firm cancels annual BlackBerry Live event

The Power of One Brief: Top reasons to choose HP BladeSystem

BlackBerry-friendly IT managers and developers will feel a little lonelier next year, now that the Waterloo, Ontario–based firm has announced there will be no 2014 BlackBerry Live conference.

Official BlackBerry blogger Donny Halliwell revealed the company's plans on Friday, saying BlackBerry had decided that putting on a big conference was not the best way to meet its goals for events.

"Instead, we're planning to continue with an engaging lineup of smaller, targeted events taking place all around the world over the next 12 months," Halliwell wrote. "These events are designed with a greater focus on the specific business, developer, and partner audiences, and will allow you to get the most out of your attendance."

This will make next year the first since 2002 that BlackBerry (nee Research in Motion) has not thrown a big shindig for its once-popular smartphone platform.

The Canadian company launched the event as the Wireless Enterprise Symposium, but it later morphed into new forms under new names as BlackBerry broadened the conference's focus to include the more consumer-oriented aspects of its business.

Along the way, BlackBerry also held numerous smaller events in various regions, most recently with the aim of convincing software developers to build apps for its new BlackBerry 10 OS.

The company now says it plans to have a presence at a number of smaller, targeted events put on by different companies, rather than carrying the full weight of conferences itself. A partial calendar for the first couple of months of the year has been published on BlackBerry's website.

None of this should come as much surprise, of course, given BlackBerry's financial straits. It posted an eye-watering $4.4bn loss on Friday, its worst earnings report yet in a series of calamitous quarters. It seems only logical that at least some of that would come out of the events budget.

The last BlackBerry Live conference was held in May 2013 in Orlando, Florida. ®

Securing Web Applications Made Simple and Scalable

More from The Register

next story
Whoah! How many Google Play apps want to read your texts?
Google's app permissions far too lax – security firm survey
Chrome browser has been DRAINING PC batteries for YEARS
Google is only now fixing ancient, energy-sapping bug
Do YOU work at Microsoft? Um. Are you SURE about that?
Nokia and marketing types first to get the bullet, says report
Microsoft takes on Chromebook with low-cost Windows laptops
Redmond's chief salesman: We're taking 'hard' decisions
EU dons gloves, pokes Google's deals with Android mobe makers
El Reg cops a squint at investigatory letters
Big Blue Apple: IBM to sell iPads, iPhones to enterprises
iOS/2 gear loaded with apps for big biz ... uh oh BlackBerry
OpenWRT gets native IPv6 slurping in major refresh
Also faster init and a new packages system
Microsoft's anti-bug breakthrough: Wire devs to BRAIN SCANNERS
Clippy: It looks your hands are shaking, are you sure you want to commit this code?
prev story

Whitepapers

Top three mobile application threats
Prevent sensitive data leakage over insecure channels or stolen mobile devices.
The Essential Guide to IT Transformation
ServiceNow discusses three IT transformations that can help CIO's automate IT services to transform IT and the enterprise.
Mobile application security vulnerability report
The alarming realities regarding the sheer number of applications vulnerable to attack, and the most common and easily addressable vulnerability errors.
How modern custom applications can spur business growth
Learn how to create, deploy and manage custom applications without consuming or expanding the need for scarce, expensive IT resources.
Consolidation: the foundation for IT and business transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.