Feeds

#ALERT! There'll be EMERGENCIES on TWITTER for UK, Ireland

OMG the orange bell's appeared in my feed, WE'RE ALL GOING TO DIE #GovBods

The essential guide to IT transformation

Twitter has brought its emergency alert system to the UK and Ireland after it kicked off in the US, Japan and South Korea in September.

The microblogging site has signed up Blighty's coppers, firefighters and other government agencies so they can tweet urgent messages at the country in times of crisis, or at least the small percentage of the country that's on Twitter.

To ensure that users can dig out these important missives from the reams of "information" in their Twitter feeds, alerts will get an orange bell and a hashtag for #alert.

"Getting fast and accurate information to the public in a major incident or terrorist attack really could make a life-saving difference," said Commander David Martin, who's in charge of emergency planning for the Metropolitan Police.

“Using social networking sites, including Twitter, gives us additional ways to talk directly to the public."

In case users reckon that a wee orange bell won't be enough to make the alerts stand out from the sea of inane rubbish that washes around social networks, they can also sign up to get a notification directly to their phone using texts or push notifications.

Twitter has been used to get information out during natural disasters like the 2011 earthquake and tsunami in Japan. The firm has been working on official emergency services for the same purpose.

Twitter Alerts has been used by US, Japanese and Korean government services since September this year and has sent out messages about everything from bad weather to a report of gunshots on Capitol Hill by the US Senate's Sergeant at Arms. ®

5 things you didn’t know about cloud backup

More from The Register

next story
Microsoft exits climate denier lobby group
ALEC will have to do without Redmond, it seems
Caught red-handed: UK cops, PCSOs, specials behaving badly… on social media
No Mr Fuzz, don't ask a crime victim to be your pal on Facebook
Barnes & Noble: Swallow a Samsung Nook tablet, please ... pretty please
Novelslab finally on sale with ($199 - $20) price tag
Ballmer leaves Microsoft board to spend more time with his b-balls
From Clippy to Clippers: Hi, I see you're running an NBA team now ...
Kate Bush: Don't make me HAVE CONTACT with your iPHONE
Can't face sea of wobbling fondle implements. What happened to lighters, eh?
Video of US journalist 'beheading' pulled from social media
Yanked footage featured British-accented attacker and US journo James Foley
Amazon takes swipe at PayPal, Square with card reader for mobes
Etailer plans to undercut rivals with low transaction fee offer
Assange™: Hey world, I'M STILL HERE, ignore that Snowden guy
Press conference: ME ME ME ME ME ME ME (cont'd pg 94)
Call of Duty daddy considers launching own movie studio
Activision Blizzard might like quality control of a CoD film
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
7 Elements of Radically Simple OS Migration
Avoid the typical headaches of OS migration during your next project by learning about 7 elements of radically simple OS migration.
BYOD's dark side: Data protection
An endpoint data protection solution that adds value to the user and the organization so it can protect itself from data loss as well as leverage corporate data.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?