Feeds

Underage teens' Facebook posts are still FACE ACHE ads ... bitch

Stalking the stalkers to suck Zuck some more bucks

Security for virtualized datacentres

Facebook is making it clearer than ever to its users that their social media mutterings will continue to be crammed with ads.

Last Friday, the Mark Zuckerberg-run company updated some of the wording of its Ts&Cs, after first proposing the tweaks in the summer.

"We proposed these changes because we thought we could improve the way we explain our policies. But your feedback was clear - we can do better - and it led to a number of clarifying edits," said Facebook's chief privacy wrangler Erin Egan.

In August, some critics attacked Facebook - which had hoped to quickly adopt the revised wording - and took their complaints to the US Federal Trade Commission by claiming that the free content ad network was violating a 2011 consent decree with the watchdog.

The FTC, however, has waved the changes through seemingly without protest.

Meanwhile, Egan explained to Facebookers:

Advertising works just like everything else on Facebook - you connect to your friends and the things you care about, you see what your friends are doing and you like, comment, share and interact with all of this content. It’s social. Ads work the same way and just as with all of the content on Facebook, we show you which of your friends have interacted with something to make it more relevant to you.

She repeatedly insisted that Facebook cared deeply about the privacy of its 1.2 billion worldwide userbase and that the company let those individuals choose what posts they wanted to share with others on the network.

But Facebook has had to change the wording of one planned policy tweak that it first floated in August this year, after complaints stacked up.

Zuck and Co had added a contentious line that implied that minors had sought the consent of parents before signing up to Facebook and thereby agreeing to some of the terms attached with creating an account.

Not true, of course, so Facebook was forced to backtrack and admit that the language used in the policy proposal was "confusing". Indeed, a recent study showed that a whopping 83 per cent of kids had lied about their age on social media - all of which makes it clear that many of them were hardly likely to have got permission from their folks first. ®

Internet Security Threat Report 2014

More from The Register

next story
Phones 4u slips into administration after EE cuts ties with Brit mobe retailer
More than 5,500 jobs could be axed if rescue mission fails
Special pleading against mass surveillance won't help anyone
Protecting journalists alone won't protect their sources
Phones 4u website DIES as wounded mobe retailer struggles to stay above water
Founder blames 'ruthless network partners' for implosion
Apple's iPhone 6 first-day sales are MEANINGLESS, mutters analyst
Big weekend queues only represent fruity firm's supply
Radio hams can encrypt, in emergencies, says Ofcom
Consultation promises new spectrum and hints at relaxed licence conditions
Bill Gates, drugs and the internet: Top 10 Larry Ellison quotes
'I certainly never expected to become rich ... this is surreal'
Big Content Australia just blew a big hole in its credibility
AHEDA's research on average content prices did not expose methodology, so appears less than rigourous
EMC, HP blockbuster 'merger' shocker comes a cropper
Stand down, FTC... you can put your feet up for a bit
prev story

Whitepapers

Providing a secure and efficient Helpdesk
A single remote control platform for user support is be key to providing an efficient helpdesk. Retain full control over the way in which screen and keystroke data is transmitted.
A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.
Saudi Petroleum chooses Tegile storage solution
A storage solution that addresses company growth and performance for business-critical applications of caseware archive and search along with other key operational systems.
WIN a very cool portable ZX Spectrum
Win a one-off portable Spectrum built by legendary hardware hacker Ben Heck
The next step in data security
With recent increased privacy concerns and computers becoming more powerful, the chance of hackers being able to crack smaller-sized RSA keys increases.