Feeds

Swap your old iPhone for a new one, Tim Cook tells British fanbois

US mobe exchange scheme coming to Blighty - reports

Intelligent flash storage arrays

Apple is reportedly planning to export its US in-store iPhone exchange scheme to the UK and allow British fanbois to swap their old Jesus Phones for shiny new ones.

According to shadowy Cupertino sources quoted by rumour site 9to5Mac.com, Apple has begun training British staff in the difficult skills required to swap one phone for another.

If the report is true, Blighty will become the first country outside the US to offer the trade-in scheme.

Tim Cook is hoping to boost sales within Apple stores and hopes the exchange scheme will bring more fanbois into his shiny shops.

It is likely that BrightStar will handle the exchange programme in Britain, just at it oversaw the US scheme.

All fanbois will need to do if they are fed up of their mobe is bring it into an Apple store, where Cupertino's minions will check the condition of its screen and internal hardware, paying particular attention to any water damage. The value of the iPhone is then calculated and put onto a store card, allowing fanbois to spend their cash on whatever iTat they fancy.

An iPhone 5 is worth about $253 (about £158), 9to5Mac have estimated. However, a quick look at Carphone Warehouse's website reveals what appears to be better trade-in deals for fashion-conscious fanbois desperate to get their hands on the latest model.

Fanbois can pass on their old iPhone 4S to the company for £152, just a few quid less than Apple's price in the US for the more recent iPhone 5. Although Carphone Warehouse's price for the iPhone 5 is not listed, it is likely to be slightly higher than Apple's valuation. ®

Top 5 reasons to deploy VMware with Tegile

More from The Register

next story
Don't wait for that big iPad, order a NEXUS 9 instead, industry little bird says
Google said to debut next big slab, Android L ahead of Apple event
Xperia Z3: Crikey, Sony – ANOTHER flagship phondleslab?
The Fourth Amendment... and it IS better
Ex-US Navy fighter pilot MIT prof: Drones beat humans - I should know
'Missy' Cummings on UAVs, smartcars and dying from boredom
Netscape Navigator - the browser that started it all - turns 20
It was 20 years ago today, Marc Andreeesen taught the band to play
A drone of one's own: Reg buyers' guide for UAV fanciers
Hardware: Check. Software: Huh? Licence: Licence...?
The Apple launch AS IT HAPPENED: Totally SERIOUS coverage, not for haters
Fandroids, Windows Phone fringe-oids – you wouldn't understand
Apple SILENCES Bose, YANKS headphones from stores
The, er, Beats go on after noise-cancelling spat
Here's your chance to buy an ancient, working APPLE ONE
Warning: Likely to cost a lot even for a Mac
prev story

Whitepapers

Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Why cloud backup?
Combining the latest advancements in disk-based backup with secure, integrated, cloud technologies offer organizations fast and assured recovery of their critical enterprise data.
Win a year’s supply of chocolate
There is no techie angle to this competition so we're not going to pretend there is, but everyone loves chocolate so who cares.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Intelligent flash storage arrays
Tegile Intelligent Storage Arrays with IntelliFlash helps IT boost storage utilization and effciency while delivering unmatched storage savings and performance.